SOME SCIENTISTS HAVE DECIDED to work out if there are Android and Apple types of people, and concluded that there are.
Researchers from the University of Lincoln and Lancaster University set themselves the task of working this out, having decided that since 90 percent of the population uses one type of phone or the other and that this might help to pigeonhole people.
There is good news if you are a young lady and use an iPhone, because that is what you are supposed to be doing. Likewise if you are an old man and use Android, because again, that is what science has decided might be right.
"Android and iPhone devices account for over 90 percent of all smartphones sold worldwide. Despite being very similar in functionality, current discourse and marketing campaigns suggest that key individual differences exist between users of these two devices; however, this has never been investigated empirically," said the researchers by way of introduction.
"This is surprising, as smartphones continue to gain momentum across a variety of research disciplines. In this article, we consider if individual differences exist between these two distinct groups."
The differences often show themselves in the pub when people can get a bit competitive about their choice of handset, although in most adult conversations it doesn't actually come up that often.
"In comparison to Android users, we found that iPhone owners are more likely to be female, younger, and increasingly concerned about their smartphone being viewed as a status object," explain the scientific minds.
"Key differences in personality were also observed with iPhone users displaying lower levels of Honesty-Humility and higher levels of emotionality."
We are not scientists here or psychologists, but we do use mobile phones. Some of us are surprised to discover that we are using the wrong kind of phone for our kind of being, the others just don't care. µ
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