INTEL HAS HIRED an ex-Qualcomm executive to head up its recently created Client and Internet of Things (IoT) Businesses and Systems Architecture Group.
Dr Venkata "Murthy" Renduchintala will become president of the new group, with responsibility for one of the company's biggest businesses: selling chips for mobile devices.
While at Qualcomm, Renduchintala headed up the development of Qualcomm's Snapdragon mobile chips, which power most of the high-end Android smartphones on the market today. During his three years at the company, he served as co-president of Qualcomm's mobile division along with Cristiano Amon, who was promoted to be sole president of that division on Thursday.
In a statement on Friday, Qualcomm said Renduchintala was offered another position at Qualcomm but turned it down.
"A few months ago we made the decision to move away from a co-president leadership structure for Qualcomm CDMA Technologies," the firm said in a statement. "Cristiano Amon was the clear choice as president of the chipset business."
Now that he's at Intel, Renduchintala will be under huge pressure to turn its mobile business around after it lost $4.21bn in 2014.
The 50-year-old executive's responsibilities will also cover software and services, platform engineering and Intel's burgeoning Internet of Things business.
"The largest semiconductor company in the world, Intel is a technology and business icon for which I have deep respect, and I am honored to join its ranks," Renduchintala said in a statement.
"Bringing together the formidable talent into this new organization will enable Intel to accelerate progress in segments already at significant scale and with continued strong prospects for growth."
The news of Renduchintala's appointment follows rumours earlier this year that Qualcomm would merge with Intel following a glut of problems, including the dumping of 15 percent of its workforce - about 4,500 staff.
Wall Street said that Intel would make the best partner for the chip maker, and could take over manufacture of the Snapdragon processor if Qualcomm decided to break itself up.
"The chip deal to end all chip deals," Cowen and Co analyst Timothy Arcuri told Reuters, adding that this would give Intel's smartphone chip-making business a turbo boost.
The analyst also said that such a move would allow Intel to expand its footprint in the key Chinese market. µ
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