SMARTWATCH COMPANY PEBBLE, which Kickstarted its way into our consciousness, has shown off a new wearable at Mobile World Congress (MWC) in Barcelona.
The Time Steel runs on Android and iOS, and could challenge the Apple Watch and just about any other smartwatch that you might like to mention.
The new device is a fancy version of the Pebble Time, which has appeared on Kickstarter in the past couple of weeks and has already made its crowd-funding target.
A Kickstarter page introduces the Time Steel, saying that people who have already invested can apply for the upgraded version.
The Pebble Time is plasticky in form, while the Time Steel comes in metal and is slightly thicker and more expensive.
"Where Pebble Time is more sporty and playful, Time Steel emphasises different design cues and brings a refined and elegant aesthetic to the same Pebble you know and love," says the firm in a Kickstarter update.
"At its core, the Time Steel is powered by the same system as the Pebble Time, with a few tweaks."
Those tweaks include increased battery life of up to 10 days, waterproofing, an extra 1mm in thickness, and colour options of gunmetal black, silver stainless and gold.
Punters can Kickstart one now for $249 before the price increases to $299, and should expect delivery in July. The Pebble Time should be out in May. An investment of $400 will secure both models.
The update also provides developer information for smart strap makers that want to build intelligent wristbands that work with the Pebble.
"We're still finalising the entire system, but we wanted to announce this so that hardware hackers can get started experimenting with the platform," the firm said.
"We may work on some of our own smart straps at some point, but right now we're focused on opening the platform up for hackers and hardware developers. And we can't wait to see what you can build." µ
Watch this space
Hackers could erect man-in-the-middle attacks
Painted into a corner
What we'd call copying, Cupertino calls 'inspiration'