CHIP DESIGNER AMD has revealed that it wants to push Seamicro's interconnect fabric technology out to server OEMs rather than use it for its own kit.
AMD's acquisition of Seamicro earlier this month was seen as a bold move by the company as it tries to forge ahead with its enterprise ambitions following the launch of its Bulldozer architecture in November. Now AMD said Seamicro's interconnect fabric is what really tempted it to fork over $334m for the firm.
John Fruehe, AMD's marketing director for enterprise products admitted that until the deal closes in the next two to three weeks the company will have access to all of Seamicro's product roadmaps. However Fruehe said the firm's interconnect fabric used to connect various components could be used in system-on-chip implementations by AMD.
Fruehe said, "We've got a strategy to integrate third party IP into SoCs in the future. So we can really build out custom solutions for customers that are more in line with the types of workloads that they are running. These SoCs are integrated into compute based nodes, one of these nodes is a card."
However Fruehe was quick to say that AMD did not want to get into the server business and compete with its chip customers. Rather AMD wants to flog Seamicro's interconnect to OEMs in the same way that it sells CPUs or GPGPUs.
"AMD's long term goal is not to be in the systems business. We would like to see our partners integrate solutions based on Seamicro technology, we don't necessarily want to be in the server business competing with them. In the near-term we will make sure we keep all of Seamicro's existing customers happy," said Fruehe.
Seamicro is noted for its low-power servers, however getting into the interconnect business is a shrewd move by AMD. Both AMD and Intel know that shifting data to keep their cores fed is becoming an ever greater problem, and interconnects themselves are very power hungry - just ask anyone in the high performance computing market.
So if Seamicro really does have a handle on low-power, high performance interconnects then AMD's acquisition could come up trumps as part of an Excavator system. µ
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