FLOGGER OF SHINY TOYS Apple has said its pre-order stock of the new Ipad has sold out, meaning those who order online will only be given an estimated delivery date.
Apple's new Ipad was shown off to much fanfare last week with the only notable improvements being the 2048x1536 resolution and the claim that it has "quad-core graphics", which has perplexed just about everyone. Impressive screen aside, you didn't have to be Mystic Meg to work out that the third Ipad would be popular and now Apple has told The INQUIRER that all pre-order stock of the new Ipad has already sold out.
An Apple spokesperson told The INQUIRER, "Customer response to the new Ipad has been off the charts and the quantity available for pre-order has been purchased, customers can continue to order online and receive an estimated delivery date. Beginning Friday, 16 March the new Ipad will be available for purchase at Apple's retail stores and select Apple Authorized Resellers on a first come, first served basis."
While Apple confirmed that its new Ipad had sold out online, the first come, first served store availability will ensure that the all important queues of fanbois will materialise outside Apple Stores on 16 March. Although those not under the spell of Apple might jest at the thin line of fanbois outside Apple Stores hours or even days before a launch, that has become common for the brand and, should a long queue not materialise, it will suggest that Apple's popularity is on the wane.
But Apple need not worry. Through a combination of demand with its shrewd supply chain management and customer indoctrination, thousands of fanbois will wait patiently for the doors to part on Friday for the opportunity to spend hundreds of pounds on yet another shiny gadget. µ
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