LIKE A NEW BROOM, Oracle CEO Larry Ellison has swept up something of a cloud at Sun, claiming that the firm's former leader was a better talker than he was a do-er.
In an interview with Reuters, Ellison said, "really great blogs do not take the place of great microprocessors", in an apparent swipe at former Sun CEO Jonathan Schwartz.
Schwartz, as we are sure you know, had a bit of a habit of blogging, and signed off with a haiku. Nothing unusual about that, maybe, but Ellison said that a lot of this chat came at the expense of actually running a business well.
"[Sun's] underlying engineering teams are so good, but the direction they got was so astonishingly bad that even they couldn't succeed", he added. "Really great blogs do not take the place of great microprocessors. Great blogs do not replace great software. Lots and lots of blogs does not replace lots and lots of sales."
A lot of Sun's time was wasted on the Rock microprocessor, which if you listen to Ellison wasn't worth the effort. "It was incredibly slow and it consumed vast amounts of energy," he said. "It was so hot that they had to put about 12 inches of cooling fans on top of it to cool the processor. It was just madness to continue that project."
The sales teams were equally poor, he added, and went about selling items at a loss because that had no impact on the bonuses they recieved. "The sales force could care less if they sold things that lost money because the commission was the same in either case," he said, describing a utopia for lazy suit-wearers.
Ellison said the new Sun will be leaner and help meet Oracle's expansion and acquisition plans to become a one-stop shop for enterprise IT. "Where we think we'll make our money - where we think we're able to differentiate ourselves from IBM and everybody else - is by building complete and integrated systems from silicon all the way up through the software, all prepackaged together," he said.
And Larry Ellison plans to stick around to make this happen. "They may kick me out, but I have no plans to retire," he concluded. µ
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