STANDARDS ADVOCATE the Open Video Alliance has got behind a campaign to enrich Wikipedia articles with video.
Wikipedia walks a lonely path in supporting Theora, an open format which is in contention to be incorporated into HTML5's video tag. This goes against the popular Flash encoded video 'standard' used by sites such as Youtube.
The Open Video Alliance has teamed up with Miro, producer of a free Theora video encoder for both Windows and Mac systems. In the past embedding videos into Wikipedia pages has been fiddly however the two have managed to reduce the whole process down to five simple steps.
This news will both please and infuriate Steve Jobs who has been vocal in his opposition to Adobe's cumbersome technology. The problem is that HTML5 isn't even finalised, let alone supported by web browsers, so until that happens Flash will remain top of the pile.
Worryingly, HTML5 might only move the problem away from Flash to another closed format, H.264. Companies that are used to making money from doing nothing don't like open formats like Theora, with Jobs' Mob voicing 'concerns' with the open standard.
The Open Video Alliance are hoping that by using Wikipedia as a conduit, they will be able to increase Theora's visibility to a point at which companies such as Apple won't be able to run rough-shod over a capable, free and open source format. µ
Tabs to more Ctrl and less Win. Such Fn.
Either that or it's a really intense holiday