Product Motorola Moto E
Specifications 4.3in 5400x720 display, dual-core 1.2GHz Qualcomm Snapdragon 200 processor, 1GB RAM, 4GB internal storage expandable to 32GB via microSD card, 5MP fixed-focus camera, HSDPA support, 802.11 a/b/g/n WiFi, Bluetooth 4.0, microUSB port, headphone jack, 1,980mAh battery, Android 4.4.2 Kitkat, 125x64x12.3mm, 142g
THE MOTOROLA MOTO E is a dirt-cheap Android 4.4.2 Kitkat smartphone that Motorola hopes will lure those looking for an affordable device away from the Nokia Lumia 630.
The Moto E is even cheaper than the Moto G, which likely is Motorola's most popular smartphone in recent years. The Moto E is around £40 cheaper than its predecessor and that can be seen in the handset's downgraded screen and unimpressive camera.
For a £90 phone, the Moto E boasts surprisingly decent build quality. The smartphone's casing is made from a rubberised plastic material, which while susceptible to fingerprints and grime, feels both sturdy and satisfying in the hand. The Moto E also comes with a special waterproof coating, and while it's not as water resistant as the IP67 certified Galaxy S5, the handset is water repellent and splashproof.
At 12.3mm thick the Moto E is quite chunky, but the handset's slight curve makes it sit comfortably in the hand. It's not a large device either, at 125mm tall and 64mm wide.
While it feels robust and comfortable, the Moto E's design is not particularly attention-grabbing, and it looks dull in comparison to the similarly-priced Lumia 630. That's where the Moto E's interchangeable back covers come in, with Motorola offering a handful of different casings available in colours including yellow, purple, teal and red.
The Moto E's 4.3in 960x540 resolution screen is disappointing compared to the 4.5in HD screen on the Moto G, which costs around £40 more.
However, when compared to other sub-£100 phones on the market, it's not that bad. While brightness somewhat disappoints and text can look fuzzy around the edges, its image quality is surprisingly good, and colours look vivid enough. However, those who already have an HD phone will notice the downgrade.
Next: Performance, operating system.
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