A girl I know wrote gullible on the ceiling of her school. She kept telling people that the word was written on the ceiling - Charlie Demerjian
Product Acer Aspire S7-391
Specifications 13.3in Gorilla Glass full HD touch optimised display, Intel Core i5 CPU, Intel HD Graphics 4000, 4GB RAM, 128GB SSD, backlit keyboard, 802.11n WiFi, Bluetooth 4.0, 2x USB 3.0 ports, SD card reader, micro HDMI port, 4-cell battery, Windows 8 64-bit operating system, 323x224x12mm, 1.3kg
TAIWANESE COMPUTER MAKER Acer unveiled its line of Windows 8 devices late last year with a "duality" tag line, focusing on introducing what the firm claimed was a new way of interaction for users. Ensuring that all of its Windows 8 devices were touch enabled, Acer launched a 'touch and type' marketing campaign, encouraging users to experience its laptops by touching the screen, then typing, then touching it again, as opposed to the more traditional interaction of using a touchpad or mouse.
The marketing campaign was headed by US actress and model Megan Fox, who appeared in a rather odd TV commercial portraying her as a marine biologist using Acer's flagship ultrabook, the Aspire S7, to communicate with dolphins.
The idea was to depict Ms Fox using the Aspire S7 in a more "natural and beneficial way" due to its unique full HD IPS touch enabled display.
Design and build
With a super sleek aluminium unibody chassis measuring just 12mm thick, the Aspire S7 is slim and stylish. It's one of the thinnest ultrabooks we have seen and it's a pleasure to look at, showing off a premium finish the moment you take it out of the box.
Since it's bundled with a leather-look protective pouch that's reminiscent of a lady's clutch bag, along with the Megan Fox as the Aspire S7's ambassador, we assume it was designed with the women's market in mind. However, its silver and white exterior is still neutral looking enough that a man using it won't look out of place, either.
Although the Aspire S7 looks the part and gives the overall impression that it's worth the £1,000 it costs, its lightweight construction doesn't offer an equal level of build quality. Weighing 1.3kg, the Aspire S7 is extremely light, which is great for transporting the device from one place to another, but the lid does feel rather flimsy when it's opened.
For example, taking each corner of the display and twisting it in opposite directions, the Aspire S7 bent too far for us to feel comfortable. Its worrying fragility here made us wince. That said, the base does seem strong and sturdy in comparison and gave us no cause for concern in terms of protection from drops once the Aspire S7 was closed, with the lid clamped firmly against the base.
Next: Keyboard, trackpad, sound.
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