Product LG Optimus L7
Website LG Optimus L7
Specifications 1GHz single-core processor, 512MB RAM, 4.3in 480x800 touchscreen, 5MP rear-facing camera with autofocus and LED flash, VGA front-facing camera, 4GB internal storage, Bluetooth, 3G, HSPA, NFC and WiFi connectivity, microUSB port, headphone jack, microSD card slot, Android 4.0 Ice Cream Sandwich (ICS), 128x69x8.7mm, 121g
Price £250 SIM free
IN A BID TO RIVAL the competition, LG has released the Optimus L7, a mid-range smartphone running Android 4.0 Ice Cream Sandwich (ICS)
With a price tag of just £250, it's clear the Optimus L7 isn't targeting the same market as its upcoming big brother the Optimus 4X, instead looking to entice new smartphone users or customers on a budget.
Even so, LG has loaded Android 4.0 Ice Cream Sandwich on the handset, seeking to differentiate the Optimus L7 from other devices in its price range. While that's a bold move, the addition unfortunately comes at the cost of processing power.
Design and build
The Optimus L7 has a 4.3in 800x480 resolution touchscreen, measures 128x69x8.7mm and weighs 121g.
Sadly, the device's screen is noticeably dim even when turned up to maximum brightness. We also noticed that the colours are slightly washed out, making even the most vibrant images look dull.
The Optimus L7, like most devices in its price range, has a screen with 217ppi (pixels per inch) resolution. So like Samsung's Mini and Ace series of smartphones, its screen is nothing to set the pulse racing.
The device is also predominantly made of plastic with a large back plate that curves around to cover the device's sides as well. This would make the device feel very cheap were it not for the Optimus L7's metal front bezel and gorilla glass screen. These two touches help elevate the Optimus L7 and give it a slightly more opulent feel.
Despite its very angular design, the Optimus L7 is comfortable to hold and its textured back and 121g weight make it fairly easy to get a decent grip on.
The Optimus L7 also has physical home, volume and power buttons. The power button is made of metal and sits on the right side of the device's top, with the volume control sitting just across on its left-hand side.
Both buttons felt fairly solid and were pleasingly responsive to the touch. In terms of ports the device has the standard microUSB and headphone jacks on the outside and an internal microSD card slot that can be accessed by removing the backplate.