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Apple expected to release a 12.9in iPad early next year

To restart tablet sales after Q3 earnings decline
Wed Aug 27 2014, 11:13
Apple iPad Air and iPad Mini with Retina display

APPLE WILL RELEASE its biggest ever iPad next year, widespread reports have claimed, speculating that the Cupertino firm intends to market a 12.9in tablet at the start of 2015.

Citing sources familiar with the plans who asked not to be identified because "the details aren't public", Bloomberg reported that Apple will soon begin production of a much larger tablet, apparently 3.2in bigger than its presently largest tablet model, the iPad Air.

When asked for comment, an Apple spokesperson said the firm "doesn't comment on rumours or speculation".

The iPad Air was Apple's most recent tablet announcement. As the company's "thinnest and lightest full-sized tablet" at the time, the iPad Air was unveiled along with the iPad Mini with Retina display in July 2013.

This new, larger tablet will be the firm's largest iPad to date and the first time in two years that Apple will come out with a new tablet model as opposed to a merely a small upgrade.

If the rumours are true, the move likely will revitalise iPad sales after Apple's last quarterly earnings reflected a decline in tablet revenue. In July, iPad sales reported in Apple's Q3 2013 financials fell short of analyst expectations by over one million units, coming in at 13.27 million for the quarter. This was down from the 14.6 million tablets that Apple shifted in the same quarter the previous year, and a huge decrease compared to the 16.3 million sold in the prior quarter.

Bloomberg's sources suggested that it is unlikely we will see the super-sized iPad on the same day as the highly anticipated new iPhone 6, which is predicted to make its debut sometime in September.

The online rumour mill has spat out rumour after rumour about what we can expect from the so-called iPhone 6, which is forecast to arrive in both 4.7in and 5.5in models.

If the launch of the iPhone 5S and iPhone 5C on 9 September last year is anything to go by, Apple's iPhone 6 unveiling will take place on 9 September. µ


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