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Apple expects iPhone 6 to smash sales records with '70 to 80 million' units ordered

Biggest order in the company's history
Tue Jul 22 2014, 10:28
iPhone 6 sapphire display

APPLE REPORTEDLY has ordered "70 to 80 million" iPhone 6 units as it expects the handset to be its best-selling yet, the Wall Street Journal reported on Monday.

Despite ordering between 50 and 60 million units of the iPhone 5S and iPhone 5C last year, Apple is expecting much larger demand for its incoming 4.7in and 5.5in iPhone 6 devices - having placed an order for between "70 and 80 million units, the biggest order in the company's history.

Citing people familiar with the matter, the Wall Street Journal noted that this order will be made up of both the 4.7in and 5.5in versions, seeming to debunk speculation that the larger iPhone 6 model likely won't see a release this year.

However, the Wall Street Journal noted that the display makers for the larger iPhone are likely to face issues during production of the 5.5in display due to the advanced in-cell touch technology being used, suggesting that this model might be in short supply at launch.

To compensate for possible display production issues, Apple reportedly is asking supplies to build components for up to 120 million iPhones by the end of the year.

While it sounds like Apple might also be facing manufacturing issues, the report goes on to claim that Foxconn and Pegatron plan to start mass producing the 4.7in iPhone model next month, while Foxconn will begin making the 5.5in version "exclusively" in September, suggesting that the bigger handset won't be released until at least October.

Apple will announce its third quarter earnings later today, when it likely will reveal some details on how much demand it expects for the next generation iPhone models. If analyst predictions are anything to go by, Apple is expected to announce second quarter iPhone sales of close to 36 million, which would be an increase of 15 percent year on year.

The Wall Street Journal's report also suggested that Apple is planning to scrap its plastic iPhone 5C, which has been outsold "considerably" by the more expensive iPhone 5S. 

Check out our iPhone 6 release date, rumours and pricing roundup. µ


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