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EE turns donkeys into WiFi hotspots to mark extended 4G rollout

EE 4G arrives in 15 more UK towns
Fri Jun 06 2014, 10:17

UK MOBILE OPERATOR EE has expanded its 4G network into 15 more towns, and has turned donkeys into WiFi hotspots to celebrate.

EE announced on Friday that it has switched on 4G in 15 additional UK towns: Gateshead, Birkenhead, East Grinstead, Leighton Buzzard, Wallasey, South Shields, Wakefield, Coatbridge, Lisburn, Bangor (NI), Newtownards, Omagh, Port Talbot, Neat and Wirral.

EE brings superfast broadband 4G services to West Kirby donkeys

EE is pretty excited about its 4G switch-on in Wirral it seems, and to celebrate, has turned four donkeys - Bolt, Zip, Lightening and Flash - on the area’s West Kirby beach into 4G WiFi hotspots. No, we're not entirely sure why either, but the mobile operator will be offering free rides on them this weekend.

With 215 towns now connected in total, EE boasts that its 4G network now covers 72 percent of the population. What’s more, EE boasts that its double-speed 4G network - which theoretically can but likely won't reach speeds of 300Mbps - is now available in 20 UK towns and cities.

EE CMO Pippa Dunn said, "4G is changing the way we behave and there is an increased appetite for sharing those magic moments on-the-go.

"EE is bringing 4G to more regions across the UK than ever before and with summer just around the corner, we wanted to make the ‘best of British’ even better. It’s great for everyone to be able to stay connected all the time, even in more remote spots like on the beach."

EE announced at the end of April that it has a total of 2.9 million 4G customers, and 5,100 firms signed up to its business offering. µ

 

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