TAIPEI: DELL HAS DENIED the timeworn claim that we are in a post-PC era, saying that the personal computer is "alive and vibrant" despite everyone else in the industry thinking the opposite.
During a press announcement at Computex in Taiwan today, the firm's VP of the personal computing product group, Sam Burd, said on stage that "the PC era is still alive" and blamed industry pundits for getting carried away with the idea that technology now relies on being mobile.
"If you look back in time, it was about 15 years ago some pundits in the industry - probably based in the US - predicted the rapid decline of the PC business and the term 'post-PC era' was coined in 1999," Burd said.
"I had a look back and we as an industry has shed 3.6 billion PCs, so that's not too bad for being dead, so I'm excited to share with you today what we are doing in that space."
Dell said it will continue to make PCs, suggesting that it has chosen to ignore the market decline of PC systems over the last few years, and is adamant that it will only get better and more relevant as we see an influx of the Internet of Things.
"We at Dell very much believe the PC is alive and vibrant, we believe it will continue to evolve, get better and the way people do computing is important in home environments for learning, for getting work done and being productive," Burd added.
"If we look at the Internet of Things in a multi-device world, personal computing devices, while they change in shape and appearance, will be really important and we continue to invest in this space and are excited about the opportunities here."
Strangely, Burd then went on to announce a raft of mobile devices along with one all-in-one desktop machine.
Dell doesn't usually extend its reach to launch devices at the Taipei tradeshow, but in an attempt to penetrate the Asian market the company revealed two Android tablets shown off by a gang of scantily clad models: the Dell Venue 7 and Venue 8, two hybrid laptop-tablet devices, the Inspiron 3000 and Inspiron 7000 Series, and a 20in all-in-one (AIO) desktop, the Inspiron 20 3000 Series. µ