ENTERTAINMENT UPSTART Microsoft has revealed that it will release original TV shows for Xbox users early next year, as it looks to challenge Netflix and Amazon.
Microsoft TV chief Nancy Tellem told Variety that the company will release original TV programming on both the Xbox One and Xbox 360 through Xbox Live "in the first quarter, at minimum second quarter" of 2014.
Microsoft has yet to reveal what TV shows it plans to distribute, although the firm has already teased a Halo programme produced by Steven Spielberg. There's a trailer for it, courtesy of Eurogamer, that you can watch below.
Speaking about the upcoming Halo TV show Tellem said, "I'm incredibly ambitious and impatient.
"Because of that, the time it's taken to develop the first slate of series, including a high-profile project based around 'Halo,' with Steven Spielberg producing, has been 'slower', but reflecting on what we've done and what lies ahead, it's been pretty good."
This move to create original TV programming for its games console customers sees Microsoft taking on Netflix and Amazon's Lovefilm, although Tellem said that Microsoft is in a different category than those companies.
Tellem said, "We aren't Netflix, we aren't Amazon, we're a different animal. We're neither or we're a little like them. It all depends. The lack of black and white and this is the template and this is what we're following is very difficult. As we continue to do deals everyone's going to get more comfortable."
We expect that we'll hear more about Microsoft's original Xbox shows in early 2014. µ