The quicker a phone's answered in sales, the slower it's answered in customer services - Brownridge's Law
UK MOBILE OPERATOR Vodafone will expand its 4G rollout on 28 September with high-speed connectivity set to go live in five more cities, and has announced and added bonus for its new and exisiting customers.
Vodafone announced the news in a blog post on Monday, looking to steal some of the limelight away from rival operator EE, which today announced that it has one million customers on its 4G network. Vodafone revealed that it will bring its 4G LTE network to five more cities - Birmingham, Coventry, Leicester, Nottingham and Sheffield - on 28 September.
To celebrate, and again in a bid to get one up on rival EE, Vodafone added that all of its 4G customers will get an extra 4GB of data - with the operator adding the '4G bonus' to all new and existing price plans.
Vodafone explained, "That's for everyone who's already taken out a 4G-ready plan, and anyone who signs up to one between now and the end of October. It means you can watch more live sport on the go with Sky Sports Mobile TV, or listen to hours and hours more of your favourite music on Spotify Premium from our great entertainment packs. Good, eh?"
The network also boasted that its 4G launch has been the "smoothest" launch that Vodafone has seen, and said that the numbers so far are very competitive.
Yoga Tenori, head of networks at Vodafone UK said, "Frankly, it's going really, really well - beyond expectations. We're seeing a very good coverage performance out of every site, and the 800MHz band of 4G spectrum is really coming into play. That's noticeable when it comes to how well the signal is penetrating into buildings. We're very satisfied with how our 4G behaves in that respect.
"The same principles will be maintained across all our launches - we'll only launch a 4G service when we're sure it's fantastic. It's worked well for London, so we'll do the same for every city and town from now on."
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