ONLINE RETAIL GIANT Amazon announced Kindle Matchbook on Tuesday, a service offering customers discounted e-books if they've previously bought the physical copy.
Once a publisher gives Kindle Matchbook the thumbs up, shoppers will be able to buy the Kindle version of a book for $2.99, $1.99, $.0.99 or free, if they've previously picked up the print version of the title.
The retail giant said that buyers will be able to redeem purchases of books they've bought dating back to 1995, and will be able to look through their entire order history to see what's available on the Kindle Matchbook Service.
Amazon boasts that the service will allow Kindle users to "keep their favourite book on the shelf, and have a copy in their digital library for reading with features like X-Ray and Popular Highlights."
Russ Grandinetti, VP of Kindle Content said, "If you logged onto your CompuServe account during the Clinton administration and bought a book like Men Are from Mars, Women Are from Venus from Amazon, Kindle MatchBook now makes it possible for that purchase - 18 years later - to be added to your Kindle library at a very low cost.
"In addition to being a great new benefit for customers, this is an easy choice for publishers and authors who will now be able to earn more from each book they publish."
Amazon Kindle Matchbook will launch with titles from Ray Bradbury, Michael Crichton, Blake Crouch, James Rollins, Jodi Picoult, Neil Gaiman, Marcus Sakey, Wally Lamb, Jo Nesbo,Neal Stephenson, and J.A. Jance, among others, the firm said.
Amazon has yet to announce whether the service will be available in the UK as well as the US. We'll update this article when we hear more. µ
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