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Apple's next iPhone to launch in 'champagne gold' flavour

Going for gold
Mon Aug 19 2013, 15:16
iOS 7 will be available on the iPhone 5

GADGET DESIGNER Apple reportedly will offer its next generation iPhone that is likely to launch as the iPhone 5S in a "champagne gold" flavour.

That's according to Techcrunch, which has learned from its sources close to Apple that the firm is planning to release its next iPhone in a gold colour. Despite the website saying that it wasn't convinced by the whispers at first - finding the idea of Apple launching a gold iPhone a little "tacky" - it has supposedly been convinced of the idea, having heard that the golden coloured iPhone will not be "completely blinded out".

Instead, Apple reportedly will release the iPhone 5S in a more subtle "champagne gold" flavour that will join its present silver and slate iPhone 5 models.

But why? According to Techcrunch's MG Siegler, a gold iPhone sees Apple trying to up its game in emerging markets, where coloured smartphones are more popular than those made available in just black and white. This could also explain the thinking behind the leaked budget iPhone 5C model, which reportedly will be available in a handful of different colours.

As well as being available in black, silver and now gold, there's also talk that the next generation iPhone will feature a larger 4.3in screen, as the firm looks to compete against Samsung and HTC. While we're not convinced it'll bump up the screen size, we do know that the iPhone 5S will run Apple's latest iOS 7 operating system and that it's likely to arrive with support for all of the UK's 4G LTE networks.

Besides its rumoured 10 September unveiling not much else is known about Apple's next generation iPhone, with the firm managing to keep it under wraps better than in previous years. µ


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