SOCIAL NETWORK Bebo is "growing up" according to its founder and shedding its crude drawings and teenybopper image.
Bebo was always a social network for the younger generation. Unfortunately the younger generation doesn't mix well in social networks.
Started in the UK in 2005, Bebo was sold to Alta Vista in 2008. Bebo founder Michael Birch got $850m from Alta Vista five years ago, and paid just $1m to buy it back this year.
Birch presumably knows how to run a social network, and in his "Welcome back, we are growing up" video comes across as cool, collective and cocky.
The video is a lighthearted affair. People who make $850m on things can perhaps be excused levity. He treats us to a stream of crude drawings and the promise that the website that he started is back and all grown up.
A video message from the Bebo founder : "It's time to come clean." http://t.co/dsjDOQUr1u— Bebo (@Bebo_Official) August 7, 2013
It has a lot of growing up to do. Birch reckons that around one million such drawings have been created and shared on the website, making it the single "largest repository of illustrated cock and balls ever."
"We can all agree its time to write the slate clean," he added. "The new Bebo will be very different from the old one."
Birch said he didn't know if the new Bebo will work, but said that it would be fun finding out.
Interested parties can register for the website now. We did so and were offered the chance to draw something on the website. It struck us that if Birch wants to get away from this sort of thing at Bebo this is a strange way to go about it.
Users old and new are being polled about what features they want to see on the website. µ
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