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Nokia barks at Apple's iTunes Radio for 'playing catch up'

Claims Nokia Music is better
Tue Jun 11 2013, 14:13
iOS 7 will be available on the iPhone 5

FINNISH PHONE MAKER Nokia isn't impressed by Apple's iTunes Radio service that was unveiled at WWDC on Monday, and it doesn't care who knows it.

Apple unveiled iTunes Radio along with iOS 7, confirming the endless rumours that it was looking to challenge established internet music streaming services like Spotify and Pandora. The service, which is ad supported, or free of ads for iTunes Match subscribers, offers similar functionality to its rivals, enabling users to create personalised radio stations based on genre or artists.

On first impressions, we thought the service looked pretty cool, but Nokia clearly doesn't share the sentiment.

In a statement sent to The INQUIRER, VP of Nokia Entertainment Jyrki Rosenberg slammed iTunes Radio, claiming Nokia sees Apple playing 'catch up' and boasting that it's not as good as the Nokia Music service.

Rosenberg said, "We launched our streaming radio service in 2011. It's interesting to see Apple react now and it seems they continue to play catch up. Nokia Music will stay true to our mobile-first approach and continue to deliver an extremely simple, personalised and contextual way to discover and enjoy music on the go.

"Our fully automated personalisation and the ability to save your favourite playlists for offline use combined with no requirement for registration, no payment and no ads continues to resonate with listeners around the world.

"By removing the time and costs associated with exploring and keeping on the pulse of music, its popularity with consumers continues to grow. Nokia Music is live in 28 countries from India to Russia, from Finland to South Africa and from Canada to Mexico."

If those comments haven't persuaded you that Nokia Music is the only way to go, iTunes Radio will launch with iOS 7 this autumn, and other internet music streaming services are available.

Check out our roundup of everything you need to know about iOS 7. µ


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