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Microsoft Exchange rival Icewarp says selling Linux to Windows customers is easy

Customers are open to change
Wed May 01 2013, 16:44
Microsoft logo at its Redmond headquarters

ENTERPRISE MESSAGING VENDOR Icewarp claims that it is not hard to sell Linux to firms that have been using Microsoft's software products once they become open to change.

Icewarp, which produces a messaging and collaboration server that rivals Microsoft's Exchange and Sharepoint servers offers its daemons on both Windows and Linux. However the firm told The INQUIRER that in certain regions firms are very keen on running its software on Linux and that selling Linux against Microsoft isn't hard.

Chris Knott, director of technology at Icewarp said, "What it depends on is the customer, they have to be open to change. Some customers are only looking to replace their Exchange server but keep everything Microsoft.

"Once they see there is another world out there outside of Microsoft, they see that and a lot of companies are driven towards Linux because there is a certain stability, more security, faster file systems and some of these other options and a lot of companies contact us and they want to move there but they don't have really a Linux plan."

Knott said that while big brands such as Microsoft will have a goodwill advantage, the trick is to get customers to see what alternatives such as its Icewarp software can do. The firm boasts an impressive roster of customers including the British Army, the US Navy and Cisco.

Icewarp's message software - which spans email, instant messaging and SIP communications - has Microsoft Activesync support, something that Knott said helps customers move away from Microsoft's server software but allow users to continue using Microsoft's client software should they not want to switch.

Given Icewarp's ability to offer a full set of features similar to those of Microsoft's Exchange and Sharepoint servers on both Windows and Linux, the need to pay for expensive Windows Server licences and client access licence fees is further diminishing. µ

 

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