STRUGGLING WEB PORTAL Yahoo introduced a Yahoo Mail app for iPad and Android tablets on Thursday as it continues its push into the mobile market.
Yahoo Mail for the iPhone and Android already existed, but the firm today launced a reworked app for iOS and Android tablets as it looks to impress users of larger-screened mobile devices.
Yahoo Mail for the iPad and Android tablets, which is available to download now for free from the iTunes Store and Google Play, respectively, comes with a full-screen mode, allowing the app to take advantage of large screens of the iPad, iPad Mini and the slew of various sized Android tablets. According to Yahoo, the app makes it easier and apparently "more fun" to read emails.
Lee Parry, senior director of product management at Yahoo said, "This morning, we introduced the new Yahoo! Mail for iPad and Android tablets.
"As we set out to develop these apps, we wanted to take full advantage of the unique aspects of tablet devices, like the beautiful screens and intuitive gestures, while also making it easier and more fun for you to read and manage your email."
Yahoo boasted that while in full screen mode, Yahoo Mail users can tap anywhere on the screen to reply, star, file or delete an email message, while swiping across the screen will move on to the next message.
Yahoo also introduced a snazzy weather app for the iPhone on Thursday, which pulls in images from Flickr to display what the weather is like outside.
This mobile push comes right after Yahoo released a mixed bag of first quarter financial results. On Wednesday the firm reported profits of $390m, despite slumping revenues and over $1bn in spending. µ
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