The Inquirer-Home

Microsoft shuts down its creative director following Xbox slip-up

Orth’d to have known better
Wed Apr 10 2013, 14:25

SOFTWARE SHIFTER Microsoft might have clasped its hand over the mouth of one of its staffers who got a little too chatty on Twitter.

Adam Orth, creative director at Microsoft Studios began running his mouth when people started to become concerned that the Xbox 720 might require an always on connection.

"Sorry, I don't get the drama around having an 'always on' console. Every device now is 'always on'. That's the world we live in. #dealwithit", he tweeted.

Rather than "deal with it" one or two people responded by pointing out that in some areas you cannot rely on an internet connection to be "always on".

When a couple of such locations were mentioned he sneered, "Why on earth would I live there?"

The tweets have now been deleted, but they are preserved in this Huffington Post story, and Orth has gone from an open mouth with a foot in it to a closed book.

His Tweets are now protected, perhaps meaning that only his boss can see them, we reckon, and he has vanished with a poof from Linkedin.

"We apologize for the inappropriate comments made by an employee on Twitter yesterday. This person is not a spokesperson for Microsoft, and his personal views do not reflect the customer centric approach we take to our products or how we would communicate directly with our loyal consumers," said Microsoft last week.

"We are very sorry if this offended anyone, however we have not made any announcements about our product roadmap, and have no further comment on this matter." µ


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