INTERNET GIANT Google announced a redesign for its Google Play store on Tuesday, with a new-found focus on content discovery.
Google announced the redesign on its blog, and seemed pretty excited about it. Google said, "Whether you're in the mood to listen to Justin Timberlake's new album, read Harlan Coben's latest bestseller or discover a new game to play, you want the experience of finding and making your purchase to be quick and easy."
"Today we've started rolling out a redesigned Google Play store on Android phones and tablets that is simple, clean and - most importantly - helps you find great entertainment, fast.
The redesign, which bumps Google Play to version 4.0, is rolling out to Android devices running v2.2 and above from today - although it doesn't seem to be showing up here in the UK yet. However, it'll be easy to spot when it does, as Google Play v4.0 boasts a new user interface with a lighter background and larger images, which Google has done to make pictures "jump off the page".
The update also sees similarly themed content grouped together to make things easier to find, and Google said that the Play store will continue to offer recommendations as you move down the page, so you should never be short of new stuff to download.
"As you move down the page, new recommendations continue to appear so there is always more to see and explore," Google said.
Google has also simplified the checkout process, which means that users can download their apps as quickly as possible. µ