I still need the reassurance of a familiar brand before it's a real story - Tony Maddox, CNN senior VP
CANADIAN PHONE MAKER Blackberry's Q10 smartphone has gone up for preorder at Carphone Warehouse and Phones 4u, revealing that it's more expensive than the iPhone 5.
Carphone Warehouse has the Blackberry Q10 on sale for £579.95 SIM-free. No, this isn't some kind of twisted joke. Blackberry is actually selling its Q10 smartphone for £50 more than the cheapest iPhone 5 model.
Phones 4u, on the other hand, is offering the phone for a slightly more reasonable £549.95 - although this is still £20 more expensive than Apple's latest smartphone. However, it is offering the first 300 buyers a 64GB Blackberry Playbook tablet.
For those after a Blackberry Q10 on contract, both Phones 4u's and Carphone Warehouse's pricing is fairly standard and in line with tariffs offered for the iPhone 5 and Samsung Galaxy S4.
The phone is available to preorder on O2, Orange, EE and Vodafone, and prices start from £36 a month. This tariff available on Orange comes with 600 minutes, unlimited texts, 1GB of data and free Bluetooth stereo speakers worth £79.95. Carphone Warehouse said that the speaker set will be available for only the first 2,000 who preorder, but given its expensive pricing we don't think it'll run out any time soon.
Still, the mobile retailer seemed pretty pleased with itself. Graham Stapleton, COO at the firm said, "The BlackBerry Z10 has proved extremely popular and we're certain that our customers will be very keen to get their hands on the new BlackBerry Q10.
"Furthermore as the only retailer that stocks all the networks, we're offering customers great deals."
According to Carphone Warehouse, the handset will start shipping towards the end of April with Phones 4u promising a more specific 30 April release date, despite O2 having claimed that the handset will start shipping in May.
Check out our Blackberry Q10 hands-on review. µ
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