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TELEVISION AND FILM ON DEMAND provider Netflix has put aside $100,000 as reward money for ten cloud developers that can do something cool for the community.
$100,000 will be split ten ways, and a decision on where Netflix decides to make it rain will happen this autumn.
It's propeller hat time. What are you going to do? Ideally, you are going to do something that makes the world a better place by using cloud computing. In reality, you're probably going to make a web page like Homer did that time in the Simpsons.
Netflix is clear on what it wants. Hit its markers and you will be in the money in time for Christmas.
"Cloud computing has become a hot topic recently, but the technology is still just emerging. No doubt many of the key ideas that will take it to the next level have yet to be conceived, explored, and developed. The Netflix Cloud Prize is designed to attract and focus the attention of the most innovative minds to create the advances that will take cloud to the next level," said Neil Hunt, chief product officer at Netflix.
"We're laying railroad tracks for cloud adoption and usage. The Netflix Cloud Prize is designed to improve understanding of what it takes to build native applications for the cloud that take full advantage of the opportunities for scalable computing."
The competition is split into 10 categories. Get ready for a list. They are: Best Example Application Mash-Up, Best New Monkey, Best Contribution to Code Quality, Best New Feature, Best Contribution to Operational Tools, Availability, and Manageability, Best Portability Enhancement, Best Contribution to Performance Improvements, Best Datastore Integration, Best Usability Enhancement and Judges Choice Award. All the details are on Netflix's developer webpages.
Also there are the full details of the prize. Not only do you get $10,000 but you also get to go to Las Vegas, which could be dangerous, $5000 Amazon Web Services credits and, we have saved the best to last, a ticket to Amazon's user conference.
If you are wondering about the Best New Monkey category, you can put down your copy of the Island of Dr Moreau, and refer to Netflix's own information on the matter. The Monkey, or Chaos Monkey, or Simian Army, is a creature made by Netflix that scurries around cloud servers looking for instance failures and shutting off the virtual machines that have them.
Netflix says that this allows its systems to continue working, for a limited period, and is designed to be used until an engineer is made available.
It is not. We repeat not, a new breed of monkey. µ