TAIWANESE PHONE MAKER HTC's latest flagship smartphone, the HTC One, could be its final chance at smartphone success, as its revenues have plunged to a three year low.
HTC on Wednesday revealed that its sales for the month of February slipped to 11.37bn Taiwanese dollars (approximately $384 million), down 44 percent from the 20.3bn in revenues the company posted in February 2012.
These numbers just edge what the company made in January 2012 when it reported sales of 11.12bn, and are down 27 percent compared to January this year.
Now, more than ever, it seems like the HTC One may be the last chance saloon for the struggling phone maker, as it's current devices - such as the HTC One X and HTC Windows Phone 8X - are clearly having a pretty hard time keeping up with the latest releases from Apple and Samsung.
Announced just days ahead of Mobile World Congress as the firm looked to build buzz about its latest smartphone, the HTC One might be just what it needs to turn its fortunes around.
Although clearly lacking Apple or Samsung logos emblazoned across it, the HTC One is definitely a step in the right direction for the firm, featuring HTC's new Sense 5.0 user interface with Blinkfeed, a high-end metal casing and a HTC's innovative Ultrapixel technology, which means the handset's merely 4MP camera is allegedly one of the best on the smartphone market.
The HTC One looks set to go on sale in the UK on 15 March, so we'll have to wait and see.
In the meantime, check out our HTC One hands-on review. µ
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