The Inquirer-Home

Podifi video demo

We take a look at 2ergo's mobile loyalty application
Fri Feb 22 2013, 10:00

MARKETING OUTFIT 2Ergo is the company behind Podifi, a mobile loyalty smartphone application that's being trialed in O2 stores.

Available on iOS and Android with plans to expand to other mobile operating systems, Podifi shuns Near Field Communications (NFC) technology in favour of a simple WiFi system, crediting this to slow uptake of NFC and the difficult user experience it offers.

Ariya Priyasantha, director of products and innovation at 2ergo, and also the mastermind behind Orange Wednesdays, told The INQUIRER that Podify is easy for both retailers and consumers to adopt, as it offers a simple 'plug and play' experience. µ

 

Share this:

blog comments powered by Disqus
Advertisement
Subscribe to INQ newsletters

Sign up for INQbot – a weekly roundup of the best from the INQ

Advertisement
INQ Poll

Blackberry completes restructuring process

Do you think Blackberry can bounce back to growth?