GADGET DESIGNER Apple has announced that the 25 billionth tune to be sold through its iTunes store is called "Monkey Drums".
"Monkey Drums" (Goksel Vancin Remix) by Chase Buch passed The INQUIRER by, but not so Phillip Lüpke from Germany.
Lüpke's taste for music and the fact that he was 25 billionth punter at the Apple iTunes checkout has just made him €10,000 richer, in the form of an iTunes gift card.
"We are grateful to our users whose passion for music over the past 10 years has made iTunes the number one music retailer in the world," said Apple's SVP of Internet Software and Services, Eddy Cue.
"Averaging over 15,000 songs downloaded per minute, the iTunes Store connects music fans with their favourite artists, including global sensations like Adele and Coldplay and new artists like The Lumineers, on a scale we never imagined possible."
We have sought out and are warming to Buch's Monkey Drums, but for some reason Apple has denied us the thoughts of the artist. Instead it has gone with an outfit called the Lumineers that some young hip people seem to enjoy.
"In a lot of ways, iTunes has leveled the playing field for musicians. Whether you're unsigned, indie, major, whatever - it's the place most people go to buy digital music," said Wesley Schultz, guitarist and lead vocalist of The Lumineers.
"iTunes doesn't exclude any musicians simply because they're not yet established or popular." µ