The Inquirer-Home

Nokia sells 4.4 million Lumia smartphones over the holidays

CEO claims it 'exceeded expectations'
Thu Jan 10 2013, 16:00
nokia-lumia-820-red-and-yellow

FINNISH PHONE MAKER Nokia claimed that it shipped 4.4 million Lumia smartphones in the last quarter of 2012, exceeding expectations, in a preliminary earnings announcement on Thursday.

The former mobile phone giant had a tough 2012, as it lost money and saw sales plummet. But its backing of Microsoft's Windows Phone appears to be slowly gaining ground.

Overall for the fourth quarter of 2012 the firm made €3.9bn from sales of smart devices, shipping a total of 86.3 million handsets, including basic feature phones and its mid-range Asha smartphones, to markets across the world.

This has helped it predict that it will break even or maybe post a two percent operating profit in its fourth quarter, far better than its prior warning of a potential six percent loss.

"We are pleased that Q4 2012 was a solid quarter where we exceeded expectations and delivered underlying profitability in Devices & Services and record underlying profitability in Nokia Siemens Networks," said Nokia CEO Stephen Elop.

"We focused on our priorities and as a result we sold a total of 14 million Asha smartphones and Lumia smartphones while managing our costs efficiently."

The firm also saw better than expected cost savings from its job cuts.

However, the boost is unlikely to continue into 2013 as the firm expects the next quarter to see a return to negative figures.

This is due to the first period after Christmas traditionally being a slower quarter and its continued efforts to move to a full Asha and Lumia range, while competition from Samsung, Apple and even Research in Motion (RIM) will also continue to create tough trading conditions.

Nokia's fourth quarter 2012 financial results for 2012 will be released on 24 January. µ

 

Share this:

blog comments powered by Disqus
Advertisement
Subscribe to INQ newsletters

Sign up for INQbot – a weekly roundup of the best from the INQ

Advertisement
INQ Poll

Blackberry completes restructuring process

Do you think Blackberry can bounce back to growth?