Talk of virtue and your readers will become bored. Hint of gossip and you will secure perfect attention - Walter Winchell
LAS VEGAS: CAR MAKER Ford announced a developer programme at its pre-CES press conference in Las Vegas on Monday to bring more apps to its vehicles' Sync Applink application system.
Ford's developer programme, the company claims, is the world's first open developer programme for the automotive industry, allowing anybody with a great idea to build their application for a Ford vehicle.
Launched on Monday at developer.ford.com, a website where developers can download the SDK, the firm talked up the fact that the system is extremely easy to work with, claiming that developers will be able to launch their Sync-connected apps with voice control simply built-in.
Hau Thai-Tang, VP of engineering at Ford said, "Today proves that Sync Applink hasn't reached its full potential yet.
"Customers want more applications in their car. 75 percent of smartphone users believe it's important to connect devices to the car, and 66 percent say voice control is critical. With our Developer Program, developers can easily integrate voice control into their applications."
Ford also announced nine new apps for its in-car software ecosystem, including USA Today, Amazon Cloud Player and a nifty application called Glympse, which allows drivers to share location information via email, SMS, Facebook or Twitter.
Glympse CEO Bryan Russel said at Monday's event, "When you use your car today, you're usually going to meet somebody or to pick somebody up. There's always that 'where are you concept,' which usually leads to disruptive text messages and calls.
"We're excited that via our Ford App, users can now send their location with just one touch."
There's extra good news for UK Ford car owners too, as the company announced today that its Sync Applink in-car app service will be coming to Europe later this year. It will also be bringing the service to a million new vehicles across the globe, as it looks to make all of its cars more safe and customisable. µ
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