THE BRITISH BROADCASTING CORPORATION (BBC) is reportedly working on a music equivalent of its Iplayer TV catch-up service, dubbed Playlister.
The service, which will compete with the popular music streaming services such as Spotify, will give license fee payers free access to thousands of tracks without forking out any additional costs.
According to The Daily Telegraph, Playlister will use the BBC's archive of music recordings to drive the service, as long as it manages to clear the rights attributed to them.
The BBC has not responded yet to our request for comment.
Set for launch later this year or in early 2013, the Playlister initiative is being led by the BBC's director of audio and music Tim Davie, who reportedly has referred to the project as his biggest legacy at the corporation.
Apparently, Davie is in talks with similar music services, such as Apple's Itunes music store, about how to overcome problems related to clearing performance rights with music recording labels.
Perhaps the BBC has left it a little late to enter the music streaming domain. Spotify, which had four million subscribed members by August this year, is the most popular services out there. The BBC might have to offer something unique to sway music lovers into using its service over other rivals.
According to online reports earlier this month, Spotify is said to be strengthening its brand by getting ready to launch a web browser version of its software, though so far Spotify has not confirmed that.
If true, the overhauled and updated version of Spotify will include more social features, like the ability to follow other people's playlists. µ