MOBILE DEVICE ARCHITECT Google is reportedly preparing to take on Apple for a share of the global tablet market with the launch of a Nexus branded tablet of its own.
The internet services giant is gearing up to flog co-branded tablet devices directly to consumers through a dedicated online shop.
"Like the Nexus One, some future Android tablets are expected to be co-branded with Google's name, said people familiar with the matter. The company is expected to sell devices from a variety of manufacturers. Google won't make the devices and its existing partners such as Samsung Electronics and Asus Computer will be responsible for the hardware, these people said," the Wall Street Journal reported.
The report went on to claim that Google will soon make its own tablets, using technology acquired from its imminent $12.5bn purchase of Motorola Mobility Holdings that has been given the regulatory green light in the US and Europe.
The precise timings for any co-branded Google tablets remain unclear, but the report added that one of the first of these co-branded tablets will be released "later this year" by Asus. Similarly there are no details available about the launch of any Google shops.
However, the upcoming Jelly Bean version of Android is widely expected to ship in the middle of this year.
If confirmed, the move will mirror Google's first and uninspiring foray into the hardware market when, in 2010, it began selling an HTC Android handset branded as the Nexus One.
Google told The INQUIRER that the company had no comment. µ
Will revolutionise online shopping, apparently
A more affordable alternative to the Lumia 1520
Sign up for INQbot – a weekly roundup of the best from the INQ