THE CIRCUS IS IN TOWN today, as Apple gets ready to launch its Ipad 3/HD/Apple TV, depending on which rumours you believe.
Apple is hosting a press conference at the Yerba Buena Center for the Arts in San Francisco at 10am PST today, which is due to be streamed live to media at a special event in London.
In typical Apple style, the invite has only the barest of details: “Please join Apple on 7 March for a Special Event,” it reads. “We have something you really have to see. And touch.”
The touch reference indicates a major change in the device screen, with one web site reporting earlier today that the next Ipad will feature ‘feel’ technology so that users feel a corrugated or rough surface, for example, rather than just the same smooth glass.
The Ipad 3 is also expected to offer a sharper display, through the use of the retina display technology used on the Iphone 4. The Ipad 2 has a 10in screen with a resolution of 1024x768, or 132 pixels per inch (ppi), compared to the Iphone 4/4S which boasts a resolution of 960x640 at 326 ppi in its 3.5in screen.
Speedier performance through a processor upgrade and higher-resolution cameras could also be on the cards. The current model features a 1GHz dual-core Apple A5 chip, but Apple could jump on the quad-core bandwagon, touted by so many of the vendors attending Mobile World Congress. High definition video can be recorded at HD 720p on the Ipad 2, compared to the popular Android-based Asus Transformer Prime, which records at HD 1080p.
Whatever features the fruit-themed toymaker does or doesn't add, the device is sure to be another hot seller. Ipad fever has yet to die down despite Android tablet makers’ best efforts, with Apple managing to shift 15 million Ipad 2 tablets in the last quarter. µ
Plus the cost of ambition as moonshots eat into the coffers
Spoiler alert: it's probably VeriSign
Did we say cuts off? We meant traps them inside their own home