We've never been so spinsulted in our life
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Nokia ships less than one million Lumia phones
FINNISH PHONE MAKER Nokia has overtaken HTC to claim the wooden spoon of the smartphone world by becoming the top Windows Phone vendor.
Nokia's decision to jump over to Microsoft's Windows Phone last year was greeted with skepticism, given that the Microsoft's mobile operating system failed to set the smartphone world alight. Now Strategy Analytics has given Nokia some good news, reporting that the firm has become the top Windows Phone shipper, passing HTC to account for a third of all Windows Phone shipments.
Although Nokia is the top dog when it comes to selling Windows Phone handsets that honour loses some of its shine when raw figures are considered. According to Strategy Analytics, Nokia shipped just 900,000 Lumia devices worldwide during the lucrative holiday period and, accounting for all the other vendors, just 2.7 million Windows Phone devices were shipped in the fourth quarter of 2011.
However, Microsoft can take heart from the fact that Windows Phone shipments are going up. Alex Spektor, associate director at Strategy Analytics said, "Microsoft smartphone shipments remain tiny, but they are showing tentative signs of growth. Nokia overtook HTC and others to become the world's largest Microsoft smartphone vendor with 33 percent market share. Nokia's global Microsoft smartphone shipments hit 0.9 million units, as distribution of its Lumia family expanded across numerous countries and operators."
While certain Nokia executives likely will see this as some sort of vindication for the firm's decision to go with Windows Phone, HTC could be feeling the pressure. Tom Kang, director at Strategy Analytics said, "Nokia's Microsoft smartphone growth during the quarter was achieved partly by capturing market share from HTC. This is a challenging development for HTC because it is also losing ground to Samsung in the Android segment. HTC is now at risk of being caught in a pincer movement between two giants of Samsung in Android and Nokia in Microsoft, and HTC must move with urgency to address the problem."
Nokia's pride at becoming the top Windows Phone vendor is negated by the fact that its shipments are still shockingly low, given its efforts to advertise and promote its Lumia 710 and Lumia 800 handsets. The number of handsets Nokia sells will probably grow, but the crucial question will be whether that growth will match or exceed overall smartphone market expansion. µ
Tags: Microsoft
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"There isnt any doubt the WP phones are in high demand. The 4 countries below have a population of ~90 million and include Nokia's home country!"
Big deal. And I bet that people are switching to the competition in Finland in droves - something completely unforeseen only a few years ago - and so it's not like they can fall back on a few Finns propping up the bottom line.
"It's not like America where they only just caught up with the rest of the world in getting some services based on GSM (and its successor LTE), and hence as a secondary mobile market why they have to wait for the Nokia."
When Apple, sad to say, put all the bits in the same box and schooled the moronic vendors who had gone along with the operators in parcelling out the goodies and holding back a lot of the good stuff, and when the likes of RIM and Palm (yes, even though their execution has been poor) started showing off usable kit, the whole "North America is like the Afghanistan of mobile" chant became untrue as well as annoying.
The fact that Nokia is relying on Microsoft's mediocre offerings to shore up their profits demonstrates that the balance of power has shifted away from the Nordic countries. Only Nokia has itself to blame for that.
...it should be not a big surprise that you are the winner by default. Nokia is the numero uno shipper of Lumia/Wp7 phones. Something to boast of? Hardly.
WP7 still has a measly single-digit % market share in the world.
Carriers are already slashing the Lumia prices, and still few consumers are interested.
Admit it, you Microsoft astroturfing shills: WP7 just isn't good enough. Maybe you'll get your act together with WP8, but half a year is a LONG time in this industry. You are fecked.
Yeah, HTC should make some WebOS devices now... :)
There isnt any doubt the WP phones are in high demand. The 4 countries below have a population of ~90 million and include Nokia's home country!
It's not like America where they only just caught up with the rest of the world in getting some services based on GSM (and its successor LTE), and hence as a secondary mobile market why they have to wait for the Nokia.
Microsoft gave Nokia a sugar deal. Nokia spent millions and millions. And Nokia is boasting #1 marketshare with under a million phones sold?
I'm sure HTC invested little in the market and still got sales numbers.
HTC's concern is in Android, not WP7.
Activated users for Nokia WP7 are around 450k (mid Feb) which gives an idea of No. of phones sold vs. 900k shipped (Nokia claimed they have shipped 'well over a million"). This is against substantial launch expenditure from Nokia and MicroSoft. Early days, but I think Nokian bosses must be sweating. If WP does pick up then surely HTC, LG, and even Samsung will want a peice of it and return.
It's a tribute to Nokia's channels that they can ship so many. 999,854 are still in stock!
LOL! If they are that desperate for phones in those countries TDR, they should ship some back....in my country, WP7 phones from Samsung and Nokia are in abundance! No takers here...
Come on lets have some proper analysis. .. Nokia was only shipping lumias for a month during your annual comparison period ... Prorate
Although I would imagine that Nokia are less than thrilled about the sales, they are on par with those of the iPhone back in 2007.
I'd expect to see a sharp increase once the lower end handsets hit the emerging markets.
The bad news in this story is that HTC are struggling in an area where they had been kings for years but then it is a while since they released any WP7 handsets.
And no, i do not own a Nokia.
A fully international shipment of the N9 with a bit of real marketing should have do the same if not more.
What Nokia only have now is the hope to capture the ridicule WP market share from others smaller players. Such a big failure...
"As the Nokia Windows Phone handsets are selling out all over the place including the UK, Finland, Ireland, and the Netherlands - the problem is one of ramping up production across a global market rather than of any lack of demand."
hahahahahahahahah
haha sold out, most of these countries 1) have a small population and b) had small quatities of Nokias in stock
You reckon there is a global pent up demand for dodgy Nokia/Wp7 phones ??
your post made my day :D:D:D
Dream on...
As the Nokia Windows Phone handsets are selling out all over the place including the UK, Finland, Ireland, and the Netherlands - the problem is one of ramping up production across a global market rather than of any lack of demand.
One should note that the term used is "shipped". That does not mean units sold.
The more meaningful number would be of the 900,000 units shipped how many were sold.