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Samsung claims it 'sold' 10 million Galaxy S II phones to the channel

Can't stop itself from peddling vague sales figures
Mon Sep 26 2011, 11:27

SMARTPHONE MAKER Samsung claims to have shipped 10 million Galaxy S II handsets into the retail channel.

Samsung has in the past been notoriously vague about sales figures, even going so far as to proclaim it wouldn't release sales data. But it has done a U-turn and now claims to have 'sold' 10 million of its Galaxy S II smartphones into the retail channel. What that means is that Samsung has shipped 10 million devices into its worldwide distribution channel, though there is no word on how many of those devices have actually been bought by consumers.

There's no doubt that Samsung's Galaxy S II is a popular and well received device, however its competitors will take the Korean company's claim that it has doubled the number of devices in its retail channel in eight weeks with more than just a pinch of salt.

Samsung's surge in channel shipments could simply mean the firm has refined its manufacturing process to produce more devices. There's also the fact that over the last eight weeks the device has tipped up in the US.

It's likely that Samsung does have impressive sales figures for its Galaxy S II smartphone. After all, every major UK mobile network carries the device. The problem is that, by mentioning retail channel figures, Samsung opens some uncertainty about just how many devices it has sold to consumers.

The INQUIRER contacted Samsung to find out how many of those 10 million devices have actually been sold to punters and what percentage of the total devices shipped were sent to the UK. We were forced to leave a message, however. Given our past experience with the firm taking a week to reply to a similar request, we are not holding our breath. µ

 

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