365/24 - so expect support for only 15.208333 days a year
|
|
|
Social networking web sites ban under 18s from alcohol pages
ALCOHOLIC DRINKS companies including Baileys and Smirnoff are introducing a social media code of practice that will see under 18-year-olds banned from their Facebook pages.
According to the Telegraph, alcohol companies admitted that social networking web sites are now often the main route for promoting alcoholic drinks.
As well as restricted access for under 18s, advertising will only be placed in environments where more than 70 per cent of viewers are over 18.
These guidelines will extend responsible alcohol advertising to brand pages on Facebook as well as blogs and mobile apps, the European Forum for Responsible Drinking (EFRD) said.
The drinks industry sees self-regulation as key to avoiding a ban on promotion, such as that imposed on tobacco firms.
Alan Butler, chairman of the EFRD said, "Digital marketing is becoming increasingly important in our engagement with consumers. These new guidelines will ensure that we apply the same high standards to all new media channels and technologies including social media platforms such as YouTube and Facebook." µ
Tags: Internet
Share this:
Share
The common word for such things is 'retarded'.
That is - if you want to stay polite..
It's not new though, many sites of breweries and booze makers have had an age question before entering for years already.
I guess the middle ages weren't enough, they think we can improve on that.
they don't do it for television or Radio, i don't see why they should restrict it on social media.
Ads for beer in our early lives is the only reason why we drink beer in the first place. i mean beer taste like uber crap so it must be the ads (with the almost naked horny babes : " Drink beer and women will love you!"
so