UNDER ITS FRESH naming strategy, Samsung will bring a line of Galaxy branded phones to market including the W, M Pro, Y and Y Pro.
The smartphone maker has confirmed a set of smartphones along with a naming strategy. The Korean company is sticking with the Galaxy brand and splitting the phones into five categories which are 'S' for Super Smart, 'R' for Royal/Refined, 'W' for Wonder, 'M' for Magical and 'Y' for Young.
Other branding includes three tag on names that are 'Pro', 'Plus' and 'LTE'. Pro simply means the phone has a physical Qwerty keyboard, Plus means the device is an upgraded version and LTE is short for long term evolution and means the handset has 4G connectivity technology.
JK Shin, head of mobile communications at Samsung said, "As Samsung continues to innovate, our goal is to provide consumers with an experience uniquely tailored to their needs. We have introduced steps to ensure users can simply identify the device designed to deliver the perfect experience for them,"

We already have the Galaxy S II and the R will be upon us 'soon'. This morning mobile operator Three also confirmed that it will be selling the Galaxy W smartphone soon. That is in the middle of the range with a 1.4GHz processor and a 3.7in Super LCD touchscreen.
Samsung has confirmed that all four devices will ship running Google's Android 2.3 Gingerbread operating system.
Next up is the Galaxy M Pro which is Samsung's version of a Blackberry with a 2.6in touchscreen, full Qwerty keyboard and optical track pad. The device is 9.97mm thick and "designed with professionals in mind".
The Galaxy Y Pro is a budget version of the M Pro which also will have a touchscreen coupled with a Qwerty keyboard. Details are light but the handset will come with Think Free mobile office.
Lastly, the Galaxy Y is your classic budget Android smartphone, similar to the Galaxy Ace. Again details are light but the phone will have an 832MHz processor and will come pre-loaded with the Swype keyboard.
Samsung will unveil the four smartphones at this year's IFA conference in Germany. µ
Tags: Hardware