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Samsung is overtaking Apple in smartphone sales

Might be the market leader
Mon Jul 25 2011, 11:15

KOREAN ELECTRONICS GIANT Samsung might have surpassed Apple and Nokia in smartphone sales in the second quarter.

Samsung has made of one of the most popular phones of the year in the Galaxy S II. Neil Mawston, an analyst at Strategy Analytics told Bloomberg that Samsung might have sold more smartphones than Apple and Nokia during April, May and June.

Mawston said, "Samsung is estimated to have sold between 18 million and 21 million smartphones globally in the April-June quarter, compared with 16.7 million for Nokia and 20.3 million iPhones"

The possible total of 21 million isn't solely Galaxy S II models, in fact we're still wondering if Samsung knows how many of those it has sold after much confusion over its pre-orders and sales figures. Samsung has yet to launch the Galaxy S II smartphone in the US.

It's unlikely that Samsung has sold more smartphones than Apple, however, and we're still waiting for Apple to launch the next Iphone, which should shake things up a bit.

Mawston added, "Samsung's Android portfolio is selling strongly in most regions. Samsung stands a reasonable chance of capturing the top spot on a quarterly basis if it can continue expanding its Android portfolio across high-growth markets like China and Brazil. Samsung and Apple will be at similar levels in smartphones by the end of the year."

If you include basic phones into the equation Mawston reakons that Samsung will have 20 per cent market share compared to Nokia's 26 per cent. If this prediction comes to fruition then it would be the smallest gap in phone shipments between the two firms to date.

Samsung also makes budget smartphones such as the Galaxy Europa and Galaxy Mini. These phones bring Google's Android operating system to consumers who can't afford a pricey contract tariff or whopping SIM free payment.

In terms of market share, we recently learned that Apple has overtaken Nokia. Figures from IDC showed Apple with 21 per cent market share compared to Nokia's 20 per cent. According to IDC, Samsung had 14 per cent. µ


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