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Google can't cope with demand for Google+

Shuts the gates before it falls over
Fri Jul 01 2011, 14:29

SOCIAL NETWORKING UPSTART Google suspended current users sending out Google+ invites yesterday, saying it had generated "insane demand".

Vic Gundotra, the chap leading Google's social network charge, posted on Google+ that the firm had shut down the invite function due to high demand. He said, "We've shut down [the] invite mechanism for the night. Insane demand. We need to do this carefully, and in a controlled way. Thank you all for your interest!"

Curiously Gundotra also said that those wanting to leave could do so and take their data with them. Gundotra wrote in the same post, "For any who wish to leave, please remember you can always exit and take your data with you by using Google Takeout. It's your data, your relationships, your identity." Perhaps that statement is an indication of where Google wants to position Google+, giving the user greater ownership over their data that they put onto Google's servers.

Given the anger Google generated when it pushed its Buzz social networking software onto users, it's not surprising that the firm has taken a softly-softly approach with Google+. Google also might be accurately aware that it needs a smooth launch of Google+ and that, while suspending sign-ups isn't perfect, it is far better than having the system fall over due to high demand.

Google as always maintains that Google+ is still in a beta stage, with the firm still ironing out the kinks. David Valentine, general manager of UK and Ireland at Microfocus, a company that does load testing for a number of high profile firms told The INQUIRER, "poor website responses are bad for publicity".

Valentine said that websites are getting ever more complex, making particular reference to Ajax, a set of technologies that Google+ makes heavy use of and require more accurate load testing. Valentine said that users expect a web page to respond within one second and that "if a user gets half way through a transaction and it fails it could lead to that person leaving an angry comment on Facebook".

Google seems to have played it safe, and rather than risk having negative publicity about its ability to provide reliable service it has chosen to suspend the expansion of its social network. It's a wise decision, as the wait simply generates more hype for the firm.

As for Google+ itself, given Google's position as the dominant web brand with an immensely popular search engine, email service, advertising brokerage, web analytics and provider of mobile operating systems, there is actually a chance that it could challenge Facebook. Curiously, due to all those services, Google gets only an incremental increase in the amount of personal data and preferences it has access to with Google+.

With Google already highlighting that data can be removed from its servers using Google Takeout, something that Facebook doesn't offer, this could push Facebook to become slightly more transparent about the way it handles and retains users' data. µ

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Comments
Licence

DrDweeb - if you were a google Lawbot, how would you write the licence to ensure that if you sent someone a copy of their own photo to their Android phone via (say) a third-party mobile app, that you didn't get sued for copyright violation?

posted by : Dodge62, 04 July 2011 Complain about this comment
fardus

i like google

posted by : mdfardus ali, 03 July 2011 Complain about this comment
No change .. move along

Google are no better or worse than others, despite any such claim.

11. Content license from you

11.1 You retain copyright and any other rights you already hold in Content which you submit, post or display on or through, the Services. By submitting, posting or displaying the content you give Google a perpetual, irrevocable, worldwide, royalty-free, and non-exclusive license to reproduce, adapt, modify, translate, publish, publicly perform, publicly display and distribute any Content which you submit, post or display on or through, the Services. This license is for the sole purpose of enabling Google to display, distribute and promote the Services and may be revoked for certain Services as defined in the Additional Terms of those Services.

11.2 You agree that this license includes a right for Google to make such Content available to other companies, organizations or individuals with whom Google has relationships for the provision of syndicated services, and to use such Content in connection with the provision of those services.

11.3 You understand that Google, in performing the required technical steps to provide the Services to our users, may (a) transmit or distribute your Content over various public networks and in various media; and (b) make such changes to your Content as are necessary to conform and adapt that Content to the technical requirements of connecting networks, devices, services or media. You agree that this license shall permit Google to take these actions.

11.4 You confirm and warrant to Google that you have all the rights, power and authority necessary to grant the above license.

posted by : DrDweeb, 03 July 2011 Complain about this comment
Would they hear ?

Seems they heard the rumble about data harvesting and creating huge databases of personally identifiable information.We're on those social nets to have a good time without having to wonder who will use the data against us. The gun to the temple feeling of FB is totally irritating, so a safe haven from that will be welcomed.
I never had a FB account nor any other service , but i may change my mind for g+ and at least give it a go.

posted by : Ric, 02 July 2011 Complain about this comment
Marketing

It's like Cartmanland. It's totally awesome but you're not allowed in.

posted by : riDDi, 01 July 2011 Complain about this comment
Back to School

No links to the source. Guess you don't want people knowing how far you've jumped to conclusions.

You'd think that ONE of the links that are inserted into this 'article' would have something to do with it...but no, you're spewing spam, not news. Forgot for a second, sorry.

posted by : T. Roll, 01 July 2011 Complain about this comment
You are an idiot

Google did not announce anything, the media jumped the gun. Google is beta testing a new product, and all companies that do that limit the beta test to a select group. They have enough testers right now.

When they are ready to release it to the general public, there will no problems with scaling. If anyone knows about scalability, it's Google.

Seriously, get a clue.

posted by : Bruce Miller, 01 July 2011 Complain about this comment
or what

Youre telling me that GOOGLE cant handle the traffic? Puhleeze ... enough with the empty hype, let us know when you have an actual product to offer.

posted by : Don Alex, 01 July 2011 Complain about this comment
Google +

Is Google the best, or what!

posted by : Kenneth Howell, 01 July 2011 Complain about this comment
aboutus
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