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Schmidt claims NFC will be epic by 2012
WITHIN A YEAR we will all be tapping our phones against things to pay for other things, according to Google's elder statesman Eric Schmidt.
Schmidt is backing near field communications (NFC), of course, and why wouldn't he? Google went big on the technology and its application to Android phones and home entertainment at its recent I/O conference, and it even launched its own virtual wallet.
Now, in a discussion at the Cannes Lions advertising festival, Schmidt has taken the opportunity to discuss the technology and why he reckons we will all be tap dancing our way through the cash register checkout lines by 2012.
So much business will be done by a wave of the handset, according to the former Google CEO, that it will be a trillion dollar industry driven by people seeing adverts and impulse buying based on them, as long as the bulk of businesses also get behind the technology.
"That money is going to be spent not by Google and not by the phone guys but by the credit card companies, because the fraud rates are so much lower," he said, according to a report at the Financial Times.
Although Schmidt was unable to say exactly when this will occur, he managed to pin it down to the next months. Or years. Or, well, eventually.
"Nobody knows how quickly this will occur but it's in their interests to convert as fast as they humanly can," he said. "I judge that based on how long I think it takes, because the terminals are available now, the software is available now or this summer. How long does it take an infrastructure player to upgrade a significant percentage of their infrastructure - it's on the order of a year, it's not a week, it's not a month but it's also not five years... It's an educated guess."
Currently Google has announced only US carriers for its e-wallet service and Google Offers, which is a complimentary service that lets users use their handsets to apply retail discounts. A European launch is presumably imminent, so we thank Schmidt for his reminder that it exists. µ
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Eric Schmidt had abused his google power to support crimes in a Stanford campus atrocity case. Eric Schmidt had act as an agitator to intrude sovereignty of Stanford University with the back up from powers of Germany.
One could find the case details and photo evidence at my blog:
http://blog.tianya.cn/blogger/post_read.asp?BlogID=2478701&PostID=32478367
There is a case number one could track. This is the case where all the crimes from the suspect lady's side started. The power that back up their crimes is from Germany Eric Schmidt is just one of them. Eric Schmidt had even sent me message to threaten my life with the mysterious death of Stanford student May Zhou http://www.mayzhou.com and U.S. authorities investigation indicates that he is not innocent in May Zhou's case.
Eric Schmidt lost his Google CEO position for his misbehaviors in a Stanford case in which Mr. Schmidt had
involved himself into crimes regards to innocent people's lives. Schmidt's real boss is in Germany. In 2010 the top German official even visited Stanford to boost German power to counter Stanford, and months later the German power almost staged a coup in Stanford in collaberation with Schmidt's agitation in Stanford; and now they are trying to stage another coup in Google to reinstall his control power in Google by getting rid of the current Google CEO.
Who could give protection to Stanford people and Google people when Germany power intrude their sovereignty and who would give innocent people protection when the entire Germany come to the defense of crimes on U.S. territory?
teste
I will go on record as saying NO to NFC. I won't be using it. I'm not having anyone tap my pocket or belt holster and attempt to pick my piggy bank. NFC isn't on my current phone, won't be on my first upgrade and I won't buy a phone that has it if it cannot be disabled. Won't EVER be using it. I'll swipe my card, thanks.
Google CEO Eric Schmidt again and again? Is another round of Google civil war start? Schmidt vs Google?
Schmidt once supported crimes on me
http://blog.tianya.cn/blogger/post_read.asp?BlogID=2478701&PostID=32478367
and he did involved himself into further crimes out of this case, and that's why he was removed from his CEO position this January.
for more details please read comments part in
http://www.businessinsider.com/eric-schmidt-google-eg8-2011-5
While I won't argue against it becoming a big thing it is worth pointing out that NFC isn't exactly the miracle technology that Schmidt makes it out to be, at least in terms of operations involving money.
First thing to point out is it's fraud rates are very low because it's usage as a payment method is very low. Like all things popularization will make it a target.
It's also worth pointing out that at this point NFC communcation is virtually unprotected. What protection there is is a result of it's limited range and third party groups making wallets and other types of items designed to block the frequencies it works on. In otherwords as it currently stands all someone would have to do is pat your pocket with the right device to pick you virtual wallet unless you pocket has a built in faraday cage. A similar situation involving rfid enabled credit cards was already used in the opening sequence of one of the episodes in the last season of NCIS so even hollywood writers have already thought of it let alone the greedy coders who could actually pull it off.
Regardless of it's failings as a means of money transfer NFC does have it's purposes in less sensitive arenas so it will be interesting to see how it's adopted. If nothing else it makes a fantastic alternative to matrix barcodes which for some reason printers tend to make so small your phone will never be able to focus on them without a decent macro setting. It also makes for easy transfer of contact info since a simple tap will do the trick rather then having to email it or pair the phones via bluetooth.