ESTIMATES ARE CLIMBING for the number of Ipad 2 tablets Apple has sold since the shiny drinks tray went on sale on Friday, 11 March.
Initially estimates were that 500,000 Ipad 2 units had been sold, which would set it above the 300,000 original Ipads bought in April 2010 when that was launched. Now analysts have gone tablet crazy and are throwing seven figure numbers around to suggest a late winter blizzard of sales.
"We would not be surprised to see Apple sell closer to 1 million Ipad 2s in the opening weekend," Wedbush Securities analyst Scott Sutherland gibbered to Reuters.
The numbers might impress some while others will simply still be amazed that Apple CEO Steve Jobs was able to attend the Ipad 2 March media launch event.
As well as the numbers sold there seems to be some disagreement between analysts over who is actually splashing out all this cash for the Ipad 2.
Global Equities Research analyst Trip Chowdhry reckons that 60 per cent of Ipad 2 buyers already have an Ipad. But stock brokerage firm Piper Jaffray found that 70 per cent of buyers of the Ipad 2 are new customers. It surveyed fanbois queuing to buy the shiny toy. Piper Jaffray also found that only 50 to 60 per cent of those in the qeue had another Apple product. Meanwhile Global Equities Research reckons Ipad 2 buyers are all avid Iphone users.
The INQUIRER wonders if even more Ipads would have been sold if Apple had bothered to put on it what everybody wants, Flash support and a USB port. µ
Plus the cost of ambition as moonshots eat into the coffers
Spoiler alert: it's probably VeriSign
Did we say cuts off? We meant traps them inside their own home