The INQUIRER: Misinforming people for years
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Apple shafts Nvidia using ex-AMD employees
FLOGGER OF SHINY TOYS Apple has managed to shaft Nvidia, implementing its own graphics core switching technology by hiring former AMD employees.
The INQUIRER reported last year that Jobs' Mob welcomed Bob Drebin and Raja Koduri, who were senior figures at AMD. Sure enough, a year later Apple managed to produce a system very similar to Nvidia's Optimus.
The Green Goblin's clever system allows dynamic changing between integrated graphics and more a powerful discrete GPU depending on application profiles. Its critical feature was to do this seamlessly, without requiring the user to log out or flick a switch. At first it was widely thought that Apple had incorporated this technology in its latest Macbook Pro line.
The Macbook Pro has had switchable graphics since the late 2008 models, however those units required the user to log out and login again to their user account to make the change. The system incorporated in the latest Macbook Pro launched earlier this week, "toggles seamlessly" between Intel's integrated graphics and Nvidia's 320M/330M GPU chips, much like Nvidia's Optimus.
Nvidia has confirmed to us that the technology in the Macbook Pros isn't Optimus and that the switching technology incorporated in Apple's latest high-end laptops was all its own work, presumably with help from the firm's new employees.
For Apple, creating its own technology might help the company gain a bit more leverage against GPU designers allowing it, as with the Macbook Pro, to use multiple vendors' graphics hardware. Apple was caught out more than once with Nvidia's chips and while the cappuccino firm hasn't dumped the Green Goblin yet, it is clear that Jobs' Mob is reducing its reliance on any single vendor.
AMD on the other hand, having lost two of its engineers, must be happy that its alumni still manage to stick it to Nvidia when given a chance. µ
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Optimus isn't even automatic - also - it does not turn off the integrated graphics when the discrete graphics kicks in, what flippin' good is that?
After Lawrence Latif erroneously reported that Apple *was* using Nvidia Optimus tech in a previous article, it's ironic to see him making an issue of them *not* using Nvidia Optimus tech. in this article...
All the sarcasm, all the cheek, all the Inq style is fine - BUT CORRECT AND ***ACKNOWLEDGE*** THE FACTUAL ERRORS AND MISTAKES YOU MAKE IN YOUR REPORTING!!!
There should be an edit to the previous article correcting the error AND flagging that there was previously an error in the article. AND ALSO the making and correction of that error should be noted in ALL FUTURE RELATED ARTICLES for a reasonable time period of at least 1 week, preferably 1 month. Also it should apply to all Inq articles, not just Latif's.
Or else we'll call you Late Latif.
Did it ever occurred to you that Apple implemented this technology with the help of NVIDIA? They are using NVIDIA chips after all.
Since AMD does not have Optimus, and Apple released something like Optimus only after NVIDIA released Optimus. It is much more plausible for Apple to get the technology with the help of NVIDIA and not AMD.
Even if Apple developed this technology without help from NVIDIA, why does it have anything to do with these 2 ex-AMD employees?
nVidia is still inside every single MacBook, so I don't really see how they got "shafted".
Your first sentence, claiming all of AMD's products are unreliable, showcases your ignorance as well as any of the stupid posts or claims you have made.
While I admit to not liking Apple or Steve Jobs, I will say he isn't a fool. His track record of hiring good people and letting them do what they do best is nearly perfect. This is highlighted by this story.
does it blend?