ACCORDING TO FIGURES from Rajar, Radio Joint Audience Research, forty-six million adults are listening to radio each week.
The group, which monitors radio use figures and is partly controlled by the BBC, said that 90 per cent of UK adults tune in to the radio every week, adding that just under 14 per cent did so on a digital radio. This, it explained, represents a couple of per cent gain against the 11.4 per cent it saw in the same quarter of 2008.
All in, the number of hours spent listening to digital radio has grown by 11 per cent, year over year, while the number of DAB radios bought off store shelves has also gone up by 13 per cent.
Further explaining why some people's annoying headphones get quieter when the train goes through a tunnel, Rajar added that mobile phone radio listening had also risen, by seven percent.
Although mobile listening had fallen slightly amongst the kids - well, you can only hear Chris Moyles tell the same jokes so often - it was growing amongst the over 25s. We'll wait and see how Wogan leaving the Radio 2 breakfast show affects the next survey.
If you want to know more you'll have to jump through hoops as you register for the Rajar site and visit a number of boring pages and forms.
Radio, welcome to the Internet. µ
@paul
I did one last year. A weeks worth of radio listening recorded. Every day I recorded time & duration, station and device used (FM, DAB, DVB).
Because a DAB radio requires a computer with a digital-to-analogue circuit on its output to decode the signal. Many older DAB sets use generic microcontrollers, which were never designed to run on batteries for any length of time.
How come DAB uses so much power?
FM uses almost no power, in fact if your aerial is long enough you can actually use the power from the radio signal to power your radio and a tiny speaker.
I'm listening to a digital radio feed as I type this - on Freeview. I'd guess the convenience of radio through Freeview makes it quite popular. DAB, on the other hand, is inherently inconvenient - the best place for a DAB radio in any given room may not be where there's a place to plug it in, and if you run them on batteries they tear through them. The reception is unstable and the sound quality is disappointing.
It's my guess that they refer to listening "on Digital" rather than "on DAB" so they can roll the Freeview figures into the equation and thus make DAB seem more popular.
How do they know?
How do they find out who is listening to what radio station and when?
Are these the same people who tell us that 14 million people watched Eastenders?
Personally I think it's just a Gov't ruse to get you to turn to Digital. The Gov't would have us put our flat TV's on the wall and get connected...oh, look at that, they seem to know what we're doing.......