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Asustek will ship 25 million motherboards this year
MAKER OF PC ELECTRONICS Asustek said that it plans to ship 25 million motherboards in 2010.
This is up 20 per cent from 21 million units in 2009 and means that five million motherboards will be out of the factory in the first quarter.
According to Chewei Lin, vice president of Asustek open platform business, the reason for the boom is that people in the EU and China are falling all over themselves to get their paws on motherboards as the economy picks up.
Shipments in the second quarter of 2010 will break six million units to reach a total of over 11 million units for the first half of the year. The company aims to ship a further 14 million units in the second half.
The outfit told Digitimes that it had about a 33 per cent share of the global motherboard market in 2009 and is aiming to corner half the market by 2014.
Lin sees gold in them thar hills in China and Brazil, where motherboards are the sort of thing people dream about getting for Chrimbo.
In 2009, China's total motherboard shipments reached about 20 million units and Asustek supplied about 35 per cent of them.
Lin said that the future is looking good for USB 3.0 motherboards. The market is just taking off because of the high costs of making the boards but he expects USB 3.0 motherboards will have monthly shipments of two million units by then.
Asustek aspires to make a quarter of all the USB 3.0 motherboards shipped in the world. µ
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I call them Anusboards.
. . . ready for the market or not. I agree with Paul, the quality has really suffered over the past several years. Customer support? Nonexistent. Manuals are still written in Engrish as well. Glad they'll be shipping so many domestically in the Chinese market. The Chinese will get a good taste of the cr@p products they have been dumping on us!
Until Asus starts taking the support of their products seriously they will not see any more purchases from me.
ASUS is the BEST at being the WORST at customer support.
At one time Asus produced damn fine mobos before they decided to get into selling retail. Since then their rush-to-market crap IMO has been a disgrace. Dispite the product hawking by shills, many websites have confirmed countless design and operational issues with Asus' mobos and other products. No one but hardware reviewers writing glowing reviews seem to be able to get proper functioning mobos or special BIOS.
Asus' customer support is non existent in my experience. Warranty includes sending customers used mobos that someone has replaced bad components on. Simply outrageous IMO yet fanbois and shills contine to support Asus. God help em.
Looks like there is no need to buy usb 3.0 in the next 2-3 years if they don't expect to sell all of their motherboards with it in 2014.