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Steve Jobs voted 'most admired'

Tops Oprah Winfrey
Wed Oct 14 2009, 11:03

OVER A THIRD of America's pimply-faced yoof are wanna-be black-shirted Apple fanatics, apparently, as they voted for Steve Jobs as their most admired entrepreneur.

Jobs got 35 per cent of the votes in a survey of 1,000 US teenagers, beating out TV talk-show hostess Oprah Winfrey (25 per cent) and Facebook founder Mark Zuckerberg (10 per cent).

Also-rans reportedly included Tony Hawk, Mary-Kate and Ashley Olsen and Kimora Lee Simmons (We have no clue as to who any of those people are, but then we're not teenagers.)

"We live in a celebrity-obsessed culture, so it's no surprise that teens admire famous entrepreneurs like Steve Jobs and Oprah Winfrey, who have built brands around their personas as well as around their products," said Jack Kosakowski, president of Junior Achievement, which conducted the survey.

Almost two thirds of the 12 to 17 year-olds indicated they chose Apple messiah Saint Steve of Jobs because he "made a difference in [or] improved people's lives or made the world a better place". One third cited his "success in multiple fields".

Junior Achievement is the yoof culture outreach and indoctrination arm of the US Chambers of Commerce crowd that teaches business and financial skills to teenagers around the world.

Obviously it doesn't teach critical thinking skills. Or maybe the little corporate vultures in training admire Jobs because he's been so successful at getting people to pay way over the odds for personal computers, music players and mobile phones, just by seeming cool and being smug. µ


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