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Radeon 58xx pricing leaked

AMD's secret weapon not so secret anymore
Friday, 4 September 2009, 10:14

PRICING DETAILS for AMD's Radeon 58XX graphics chip range have leaked onto the world wide wibble.

The new chip family will support Microsoft's Windows 7 DX11 graphics, which AMD graphics boss Rick Bergman told us will be Chimpzilla's secret weapon in its ongoing display technology battle against Nvidia.

The top of the line, a single PCB Dual GPU card called the 5870X2, will hit the stores at $599. The single GPU version will be called the 5870 and will set you back only about $399. The 5850, the least expensive video card in the 58xx line, will sell for about $299.

Sources inside AMD claim that the upper end cards will be released on 10th September, which will stick them into the shops in plenty of time for the launch of Windows 7 and DX11 in late October.

So far there has been no reply to the news from Nvidia. It is starting to look like the Green Goblin will have a fight on its hands with AMD over DX11 in the gaming market.

However we do note that Nvidia has booked an event for the same day as the AMD launch, so it might have a cunning plan. µ

 

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Comments
wow

that's quite a lot :)

posted by : hexx, 04 September 2009 Complain about this comment
299$, ouch

Damn it, Nvidia.
With their lack of competent products nearby, Ati can run wild with their pricing.
And they will certenly try to recover some losses and offset the whooping Amd is getting on their CPU side (specially when the Core i5 and i3 releases).

We've definitely been spoiled with the 4xxx generation pricing which shows how good it is a little competition, and how bad it may be a future without Nvidia, or Nvidia relegated to the portable world where they seem to be doing a little better.

posted by : Blue Ion, 04 September 2009 Complain about this comment
Australian $

I think that is the price in Australian $$$. US prices are probably along the $399/$299/$199 give or take a little. You copied the news from an Aussie website and forgot which $ they were talking about.

posted by : Shorman, 04 September 2009 Complain about this comment
waiting

I think I'll wait till the new year. Especially as the UK pricing has yet to be announced and we may be in for a shock (i'm rooting for a nice shock :) ). I'm also interested to see what nvidia has to offer, I'd hate to be an early adopter and have nvidia bring a superior product out for a similar price.

Nvidia caught me with the original 8800GTS and I don't want to make that mistake again (my fault for buying the 320Mb one I suppose!). Although my HD4870 512 is still doing ok for me in recent games.

posted by : Les, 04 September 2009 Complain about this comment
Much better.

@Shorman
Ah, much better. 199 us dollars is much more sensible for the hi middle range of the generation. Specially when you consider the usual 1:1 dolar euro treatment europeans get.

@Les
Check Charlie's page, semiaccurate.com to see how well nvidia is going to do this holidays (tip: it is going to crash and burn with no dx11 part and rebadged dx10 parts as usual).

So the question is not which card, but when. Perhaps nvidia might try to overshadow ati with a very cheap card (at a loss, like the usually does) forcing them to follow suit to avoid the average clueless chap from picking the cheapest new card, even though it will be already outdated, and could do equally fine with the legendary 8800GT at quarter of the price.
Be it as it may, November sounds like a good month for shopping :D .

posted by : Blue Ion, 04 September 2009 Complain about this comment
Not so outrageous

These prices, the X2 aside, are not too different from those for the corresponding 4800 parts at launch.

posted by : hoohoo, 04 September 2009 Complain about this comment
Not like 4xxx lunch

So one thing we can learn from this that even ATI can screw their customers up when there is no competition. AMD/ATI is not better than nVidia, they are greedy company and will do it again if they had the lead on CPUs. Damn 400$ on a single GPU for 5870 is too much. I bought my 4870 512MB on July 2008 for 300$ and few months later it went down to 250$, it’s so different than 4xxx lunch.

posted by : onlyaman, 04 September 2009 Complain about this comment
@Shorman

I just read Shorman comment, I hope it’s true and the prices not in US dollar.

posted by : onlyaman, 04 September 2009 Complain about this comment
price to pay

Well, last i remember AMD's honcho's declaring their performance card to be price at $300. They spoke of this launch pricing and have stuck to it at the launch of rv600 and rv700. i do not see why they'll do something different, as that may have the affect of customers looking elsewhere and AMD/ ATI, they are looking at gaining market-share and fast!

posted by : garagisti, 04 September 2009 Complain about this comment
Speed is Secondary

Fast GPU with features is nothing without "Fast and Vast GFX Ram" [self-coined].

2GB or bust per GPU this round...

posted by : giz, 04 September 2009 Complain about this comment
If I were AMD ...

... I'd tell everyone I'd release on the 10th, then release on the 9th. How green the ... green faces would be.

posted by : Johnny, 04 September 2009 Complain about this comment
huh?

So, i can spend 300 dollars on a video card that is probably slower than a 200 dollar card I can buy right now (the *50* at the end is the clue, here) for DX11 games for which there are none.

hmmm, im confused

posted by : dave, 04 September 2009 Complain about this comment
If rumors are true...

The word on the street is that the 5850 will outperform the 4890, which if true, would also justify the pricing a bit more.

posted by : Knyte, 04 September 2009 Complain about this comment
ATI 4XXX price down...?

its time to wait how this develops, and probably, those still having an old nvidia or ATI card, will be able to afford a new ATI 4XXX without breaking their wallet. I hope so...

posted by : Fito, 04 September 2009 Complain about this comment
I'm glad they pulled it together

AMD was / is on the verge of going bankrupt - I am glad they got something out that is going to make them some money even if it means I'll pay more this round because in the long run if they go under we will be paying a heck of a lot more to Intel and Nvidia if they were gone.

posted by : Doogie, 04 September 2009 Complain about this comment
won't buy until they support 3D

I bought a 4870x2 2 weeks after it was released and am quite happy with it. I in fact love ATI products.. but lately I've been getting really excited about 3D and am looking at the 120hz monitors and the Nvidia 3D glasses. I keep being disappointed when I try to Google for an ATI equivalent. How could they ignore this? I heard they're working on it but cmon! Work faster!

I am tempted to get an Nvidia card just so I can enjoy 3D as soon as possible!

posted by : vesper8, 04 September 2009 Complain about this comment
For Sale

Anybody want to buy a 4890 ..........., you should be able to trade up!!!

posted by : Ed, 05 September 2009 Complain about this comment
AMD

Don't people remember the nVidia cards that were like 600 dollars back in 2003-2004 or so? I mean, even at 400 dollars, the card is cheaper than what we used to see. Intel was selling CPU's over 1000 dollars, when you could get comparable AMD CPU's for 200-300.

posted by : Jake, 05 September 2009 Complain about this comment
I miss Charlie....

i'm guessing nvidias cunning plan will to rebrand their 2 year old parts and spin their heads off.

But without Charlie i guess i won't be hearing about it on the inq :(

posted by : Raven737, 05 September 2009 Complain about this comment
Charlie is around

he is at a website called semiaccurate dot com :D hope it helps :)

posted by : ValVed RaY, 05 September 2009 Complain about this comment
Nvidia response

and Nvidia will respond in new renaming of good old 8800GT.

posted by : Keylock, 05 September 2009 Complain about this comment
Today's future hardware is tomorrow's legacy product

So much money for hardware for which we get working software by the time when the hardware is declared obsolete? Not to mention the lack of support for Linux! Sorry, not this time.

posted by : ATI pissed me off more than once, 05 September 2009 Complain about this comment
Who's Charlie?

Nice to see people still miss Charlie. He said so much anti NV stuff it was just plain monotonous journalistic piss. He famously declared there never would be a X2 model of the 200 series. So the 295 obviously doesnt exist. He also said it would sell out as there were too few samples of good quality to make enough- well, there's tonnes around chuck. Anyhoo, ATi have how many billion variants of a card design? Compare with NV's idiotically snide rebranding and both companies are just as dull (and greedy)as each other. I mean, the 48xx range (4890, 4870, 4850, 4830)then the 47xx range, the 46xx range.... Honestly, it's cynical marketing from both camps. I hope the new cards are 'premium' 'mainstream' and 'budget' and lets leave the marketing at that. I will buy whoever makes a card that runs games better than my 295 but without the heat and power consumption. Might be stuck for a while...

posted by : DM, 05 September 2009 Complain about this comment
but, games?

where be they?

posted by : hefty, 06 September 2009 Complain about this comment
Sounds great

The prices if correct they are great. AMD has brought the price of mid to high end back in line if not "cheap" for what you are getting. I believe if Nvidia had its way the prices would be in the $500-$1000 dallar range. AMD has brought the price of Graphics cards back to what they were when the 9700's came out.

posted by : Blip , 06 September 2009 Complain about this comment
Dollars?

"OMG, 300 dollars for the 5850! The horror!"

Why don't you come to Europe, you ungratefuls? :P

300 dollars, by default, becomes 300 euros ($430, subject to further per-country price increases) or 300 pounds ($490).

posted by : Ivan G., 06 September 2009 Complain about this comment
@ vesper8

@ vesper8

check out iz3d, they have a 3d driver, it worked well for me in vista x64 with a 4850. you can use the red blue glasses part of the driver for free. i haven't purchased their monitor, but if it works as well as with red/blue glasses, then it's definitly better then nvidias broken stereo drivers

posted by : InfernoX, 06 September 2009 Complain about this comment
why do people hate Charlie?

I actually liked Charlie. If you looked past his deep hatred for nvidia, you would see that he made a lot of insightful comments.

He speculated about what the future could hold, based on the past histories and future plans of the two companies, which is much better then just parroting information like all the other sites do! Sure he was wrong a lot, but we are talking about predicting the future. COULD YOU DO BETTER? His only real issue with his predictions is he never put enough faith in nvidia.

He also exposed a lot of underlying info that the average consumer doesn't see. The two companies go to great lengths to make themselves look better then they are. They are even willing to sell cards at or below cost in order to retain market share and public image (cough nvidea cough cough). Sorry I think i might be getting sick.

Let me give you an example of what I am talking about. My friend works at ATI just outside of Toronto, Canada. He told me that when the HD 4870 came out it cost less then 100$ Canadian to build, while it was selling for ~350$. They were and still are making a lot of money off of the HD 4000 series of cards. Unfortunately this doensn't really show in the finances as they are part of AMD which is bleeding money.

Now lets look at Nvidia who Charlie hated oh soo much. They are losing money and market share (go ahead and check the financial statements). They sell the majority of their cards at or below cost. Even the beloved 260 which has a sweat spot in terms of price and performance is rumored to be sold at cost. They cannot keep selling cards at these prices. Take all the nvidia cards and add 50% to the prices. That is what they should cost. In the long run either us consumers pay the extra 50% or they go bankrupt.

The point i am trying to make is that Charlie had a point, but of course his bias was bigger then it should have been.

posted by : comp enthuisist, 07 September 2009 Complain about this comment
Errrmmm...

@InfernoX:

NVIDIA provides a pretty complete list of what games work (and how well) with their stereo/3D solution.

http://www.nvidia.com/object/3D_Vision_3D_Games.html

Also you can use red/blue glasses for free if you don't want to buy their setup... it's not nearly as cool though :)

http://www.nvidia.com/object/3D_Vision_Discover_Main.html

posted by : wuzelwazel, 07 September 2009 Complain about this comment
World Wide Wibble???

Personally I miss Charlie's writing. And the others who wrote and let the chips fall where they may. I enjoyed seeing little people kicking the giants in the shins and stepping on their toes. How long has it been since we heard what the "Vole" has been up to?No, the vole is gone and it's kowtow to Microsoft. They try to pretend they still have their old panache and sarcasm by picking on the poor World Wide Web (wibble?) a safe target who can't fight back and pull its advertising revenue. I deleted my Inquirer bookmark when I knew Charlie was gone but come back occasionally to see how pathetic it's become. A mere shadow of what once was. It's become so lame it cant even get around on crutches, it just crawls along on it's belly like the worm it's become.

posted by : bw, 10 September 2009 Complain about this comment
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