Bing takes a tiny amount of market share
MICROSOFT'S NEW BLING, er, Bing, search engine has taken a blistering one percent of traffic away from Google.
According to StatCounter Global Stats, a website traffic analysis firm, the Vole had 8.23 per cent market share in June, the first month its Bing online search engine was available. It was not far behind Yahoo and a long, long way behind Google's 78.48 per cent.
However the introduction of Bing seems to have stopped a slide away from Microsoft search that had been noted the month before. For two months, in fact, Microsoft had been slowly losing users and had only a 7.21 per cent share of the search market in April.
Aodhan Cullen, StatCounter's CEO, wrote that Bing's one per cent market share does not appear to be worth getting out the bunting for.
However, he said that the underlying trend appears to be positive for Microsoft and that steady if not spectacular might be the best way to describe Bing's performance to date.
The market share numbers are based on an analysis of 1.3 billion search engine referring clicks worldwide collected from StatCounter's network of 3 million websites. µ
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Last night, for a whole hour, every link I clicked on any web page, including Google, redirected me to a Bing search page. And, there wasn't even a contact us option on the Bing page to complain. Microsofts sales tactics only serve to turn me away from them.
Yep, sure stephend, that was Microsoft and their virus.......
Each 1% of search engine traffic is financially worth around, well, I don't know but I bet it is a big number!
Bing actually advertise. I saw an ad on tv for them just yesterday - they're actually advertising a search engine on television!
That's likely how they've managed to get a foothold. If Google stuck an advert on the telly, I'm sure their share would grow even more.
Remember. Any significant feature in Bing that could long term increase Microsoft's search market share is only one upgrade away for Google adoption.
Google has a huge part of the market because people are used to it. It gives lots of results and many irrelevant ones.
After having tried Bing for a couple of weeks, it doesn't seem to be too much different from the previous Live Search. Microsoft is trying to label Bing as a "Decision Engine", but this seems to be no more than marketing. Bing too gives a lot of irrelevant results.
What Bing has going for it is, mostly, a better name than Live Search
It makes me want two...