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Entertainment company wanted a slice of Apple

Jobs wouldn't bite
Monday, 1 June 2009, 12:52

NBC APPARENTLY was using the fact that Apple wanted to sell its music on Itunes as a lever to try to get a slice of the fruit-themed toymaker's hardware business.

NBC's CEO Jeff Zucker told Electronista that part of the wrangling over pricing on the Itunes store came down to whether or not Steve Jobs would give it a slice of Apple's lucrative hardware business.

Zucker admitted that Apple told NBC to go forth and multiply so the entertainment giant decided not to renew the contract to keep its content on Itunes.

At the time Apple claimed it was asked to increase the pricing of shows from $2 to $5, although the network denied that. NBC and Apple later reached a deal. µ

 

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Comments
Horrible Reporting...

Really.... can't you gits do some of your own actual reporting? Why are we seeing more and more regurgitation of OTHER sources' news? The majority of the time the sources aren't even credited. NOW, you gits are rereporting OLD news as new/current news. And, you aren't even relaying those facts correctly.

Nick, isn't it about time you did something for the greater good? Why don't you just quit "reporting" and go back to flipping burgers or deep frying fish? This sector of the universe will be better off.

posted by : You suck..., 01 June 2009 Complain about this comment
nothing

Agreed to the last comment. I don't know why I still read The Inquirer. It used to be a real source for stuff. Now it is down to 4-6 articles a day, nothing over the weekend and 80% other peoples sources. Once a week we get something of slight interest. What happened to the days when CNN would source The Inquirer?

posted by : Andrew Smith, 01 June 2009 Complain about this comment
Staff change.

There's been staff changes at the Inq over the years, I'm sure. And I think the original founder moved on. Corporate cultures change with growth and become more corporate and less concerned about their customers.

But that's the power of the internet, giving us the power to complain without actually doing anything about it.

posted by : Hamu B., 01 June 2009 Complain about this comment
Where else is there?

But where else is there? That is the question..

When are people going to give up the retarded captcha crap to add a comment.. You have to try the damn thing four times because whoever designed it was on crack at the time!!!

posted by : Yuck Foo, 02 June 2009 Complain about this comment
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