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Brits look to web for recession news

Primark and Robert Peston most searched terms
By Nick Farrell
Wed Apr 22 2009, 12:19

ACCORDING TO the online search outfit Ask Jeeves, British people are looking on the net for information to weather the recession.

Cutprice retailer Primark and BBC's doom merchant Robert Peston have become the fastest growing search terms in the UK, says Ask Jeeves.

Cesar Mascaraque, Director of Ask Jeeves Europe told ITpro Portal that the net is a great barometer of what people care about. People are turning to search engines for answers to questions they would previously have asked their friends, family or the cat, he said. µ

L'Inq
ITpro Portal

 


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Comments
No wonder Ask Jeeves is in the shit

they have only just realised that people use search engines to answer questions.

Or it could just be Ask Jeeves getting desperate for some visibility in the press. ;-)

posted by : interested_party, 23 April 2009 Complain about this comment
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